Udi Hershkovich

Inquirer
DISC Type : dc

Principal Account Executive at Amazon Web Services (AWS)

Pittsburgh, Pennsylvania, United States

Overview

Udi is a Principal Account Executive at AWS, focused on helping companies in the gaming industry grow and flourish in the cloud. He has an extensive background in bringing new technologies to market, having led go-to-market strategies for AWS services in AI, Machine Learning, and NoSQL databases. Colleagues describe him as a trusted advisor, passionate leader, and wonderfully engaging partner with a keen mind.

Outside of his direct professional responsibilities, Udi has a clear passion for the gaming world, evidenced by his recent career move to focus on gaming clients and his interest in industry leaders like the Valve Corporation. He is a graduate of Reichman University with a Bachelor of Business Administration.

He previously served as the CEO for multiple AI startups before joining AWS and holds a patent for a machine translation system.

Personality Overview

Upfront

Judgemental

Demanding

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They focus on objectivity in a pitch and pay little attention to bells and whistles.

Topics They Care About

Gaming Industry
His current role at AWS is dedicated to working with gaming customers, aligning with his stated interest in companies like Valve Corporation.
Go-to-Market Strategy
A core thread of his career, he has repeatedly developed and executed growth plans for new AWS services in AI, databases, and intelligent search.
NoSQL Databases
He recently spent four years leading business development for the DynamoDB team and frequently posts about database technology and its applications.

Media Appearances

Udi has no verified media appearances

Work History

8-2025
Principal Account Executive at Amazon Web Services (AWS)
2-2023 - 8-2025
Sr. Manager, Business Development, NoSQL Databases at Amazon Web Services (AWS)
9-2021 - 2-2023
Principal Business Development Manager, NoSQL Databases at Amazon Web Services (AWS)
2-2020 - 8-2021
Principal Business Development Manager, AI at Amazon Web Services (AWS)
9-2018 - 1-2020
Senior Business Development Manager, AI at Amazon Web Services (AWS)

Education

Bachelor of Business Administration - BBA from Reichman University

More Information

Social Presence :

Prographics :

Exp : 31 Location : Pittsburgh, Pennsylvania, United States Job Level : Senior Designation : Principal Account Executive at Amazon Web Services (AWS)
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Insights For Selling To Udi

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Be crisp while making the pitch

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Avoid long winding pitches, stay objective
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Udi is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Udi

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Udi move?

  • Their decision making speed is somewhere in the middle.
  • Can Udi take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Udi

Personality Compatibility


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