Ugo Ciracì

Critic
DISC Type : C

Engineering Director at Agile Lab

Turin, Piedmont, Italy

Overview

Ugo is an Engineering Director at Agile Lab, specializing in agile data and AI governance. With a PhD from Università degli Studi di Brescia and certifications in DevOps architecture, he leads initiatives in data mesh and cloud services. Colleagues describe him as a hardworking, open-minded problem solver who is ready to accept suggestions and criticism.

He is also the co-founder and CTPO of UAO! , an innovative company in the travel tech industry where he leads the software platforms technology, product design, and development strategy.

Ugo has authored multiple articles on the importance of "data guardrails" over simple guidelines to ensure effective, automated governance.

Personality Overview

Information Seeker

ROI Driven

Critic

They choose to analyze logically and value facts to emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Agile Data Governance
His professional focus is on 'shifting left' data habits. He has published articles on the necessity of computational governance and data guardrails for enterprises.
Data Mesh Architecture
He led a global data mesh initiative for a top energy company and has written technical articles on scaling data mesh and integration patterns.
Human-Side of Tech
He believes the hardest part of digital transformation is not technical, but human and organizational, a message he emphasizes in his coaching.

Media Appearances

Ugo has no verified media appearances

Work History

2-2025
Engineering Director at Agile Lab
1-2022 - 7-2025
Business Unit Lead Utility & Telco at Agile Lab
9-2020 - 2-2024
Project Lead at Agile Lab
2-2023
Co-Founder & CTPO at UAO!
8-2016 - 4-2019
IT Advisor - DevOps Engineer and Architect at Profesia Srl a socio unico

Education

2007 - 2010
Doctor of Philosophy - PhD from Università degli Studi di Brescia
2001 - 2007
Master's degree from Università degli Studi di Brescia

More Information

Social Presence :

Prographics :

Exp : 14 Location : Turin, Piedmont, Italy Job Level : Mid-senior Designation : Engineering Director at Agile Lab
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Insights For Selling To Ugo

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them
  • Avoid pushing them too much to involve other stakeholders unless it is critical

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ugo is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Ugo

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Ugo move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ugo take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ugo

Personality Compatibility


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