Vanessa Dineen

Observer
DISC Type : ic

Chief Executive Officer at Sash & Bustle Bridal Boutique

Toronto, Ontario, Canada

Overview

Vanessa Dineen is the co-owner and business-savvy mind behind Sash & Bustle, a Toronto bridal boutique she runs with her sister. Leveraging her Business Management degree from Toronto Metropolitan University, she focuses on the operational and growth aspects of the business, turning a shared childhood dream into a celebrated brand in the bridal industry.

Described as a strong and outgoing "social butterfly, " Vanessa is passionate about building long-term relationships, both personally and professionally. She is on a mission of personal development through experiential learning and is an active member of the Entrepreneurs Organization, where she shares her journey and learns from peers.

Vanessa and her sister fulfilled a childhood dream of owning a shop, inspired by visiting their grandparents store.

Personality Overview

Value Driven

Example Seeker

Curious

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They ask a lot of questions and rely heavily on information and collaterals. They are generally good communicators and can be hard to convince.

Topics They Care About

Entrepreneurial Growth
Appeared on a podcast about growing a business and is a member of the Entrepreneurs' Organization, showing a passion for business development and peer learning.
Bridal Industry
As co-owner of a successful bridal boutique since 2014, she has deep expertise in bridal fashion, designers, and the overall market.
Customer Experience
Emphasizes creating an unforgettable, down-to-earth luxury experience for brides, a core value of her business.

Media Appearances

Sash & Bustle Bridal Boutique - Riverside Business Profile Series. Featured in Riverside (Riverside To)

See Now

Work History

5-2014
Chief Executive Officer at Sash & Bustle Bridal Boutique
2013 - 2014
Client Service Representative at Incredible Novelties Inc
1-2012 - 11-2022
Guest Services Supervisor at Williams Landing
5-2009 - 11-2022
Event Coordinator /Manager at Joy Bistro Bar
5-2007 - 8-2008
Server at Bobby O'Briens

Education

9-2008 - 4-2011
Business Management from Toronto Metropolitan University
2005 - 2008
Management Studies Diploma from Conestoga College

More Information

Social Presence :

Prographics :

Exp : 20 Location : Toronto, Ontario, Canada Job Level : Leadership Designation : Chief Executive Officer at Sash & Bustle Bridal Boutique
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Insights For Selling To Vanessa

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Focus on immediate action-items rather than the larger goals
  • Be prepared for a lot of questions, answer them objectively

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vanessa is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Vanessa

  • They are practical and friendly, don't expect a clear-cut response often.

Insights For Deal Planning

    How fast (or slow) will Vanessa move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Vanessa take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Vanessa

Personality Compatibility


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