Vicki Russo Ciplickas

Questioner
DISC Type : c

Sales Marketing Manager at Ryan Homes

Greenville-Spartanburg-Anderson, South Carolina Area, United States

Overview

Vicki is a versatile sales and marketing professional currently with Ryan Homes, leveraging a diverse background in real estate, restaurant entrepreneurship, and the commercial lighting industry. A graduate of Montclair State University and a licensed real estate agent, she is described by colleagues as having a customer-centric mentality and an entrepreneurial spirit.

Outside of work, Vicki is a proud supporter of LGBTQ+ rights, a passion deeply rooted in her family history with her uncle, activist Vito Russo. She is a recognized community leader, having received honors for service, and takes immense pride in her familys accomplishments and legacy.

Her uncle was the acclaimed activist Vito Russo, and she fondly recalls his activism taking shape at her familys dining room table with other iconic leaders.

Personality Overview

Not Easily Convinced

Systematic

Price-Sensitive

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They prefer to do thorough analysis of any situation. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

First-Time Homebuyers
Expresses genuine excitement and honor in her role at Ryan Homes, specifically in assisting people on their journey to building and owning their first home.
LGBTQ+ Advocacy
Actively supports GLAAD and Pride, driven by a deep personal connection to her uncle, the celebrated activist Vito Russo, and his legacy.
Small Business Ownership
As the former owner of The Starving Artist Cafe, she was awarded "Small Businesswoman of the Year" for business excellence and community leadership.

Media Appearances

Vicki has no verified media appearances

Work History

10-2024
Sales Marketing Manager at Ryan Homes
10-2024
Sales And Marketing Specialist at Ryan Homes
3-2022 - 12-2022
Sales Director Lantana LED at LANTANA LED
10-2018 - 5-2022
National Account Manager at Hubbell Lighting
1-2010 - 6-2017
Independent Business Owner at The Starving Artist Cafe

Education

8-1986 - 5-1991
Bachelor of Science - BS from Montclair State University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greenville-Spartanburg-Anderson, South Carolina Area, United States Job Level : Middle Designation : Sales Marketing Manager at Ryan Homes
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Insights For Selling To Vicki

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Emphasise more on facts and measurable benefits
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Vicki is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Vicki

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Vicki move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Vicki take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Vicki

Personality Compatibility


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