Victoria Houlston

Examiner
DISC Type : cs

Creative & Marketing Director at 360 Pathway Ltd

Manchester Area, United Kingdom

Overview

Victoria Houlston is the Co-Founder and Creative & Marketing Director of 360 Pathway, where she acts as a straight-talking mentor for entrepreneurs. With over a decade of experience in coaching and leadership, she helps professionals build businesses by simplifying strategy and building confidence. She holds a foundation degree from the University of Essex.

Victoria is a family-oriented professional who founded "Mummy Wife Business Woman" to help others build businesses that integrate with family life. She is married and celebrates her familys milestones publicly, showing pride in her husbands career and role as a father.

As a recent "Circle of excellence 2023 winner, " she is recognized for her leadership and success.

Personality Overview

Tough To Convince

Status Quo Seeker

Process Oriented

They are quite aware of their needs and limitations, so they are unlikely to over-promise.  They are always well-planned and adopt a systematic approach. Being observant comes to them naturally.

Topics They Care About

Entrepreneurial Mentorship
Helps high achievers, overthinkers, and burnt-out professionals take real action to build businesses that feel good to run, minus the fluff and overwhelm.
Supporting Micro-Businesses
Actively engages with and seeks input from micro-business owners for new projects, indicating a focus on supporting the smallest enterprises.
Work-Life Integration
Founded the "Mummy Wife Business Woman" brand and community specifically to help individuals build a work-from-home business around family life.

Media Appearances

Victoria has no verified media appearances

Work History

4-2025
Creative & Marketing Director at 360 Pathway Ltd
5-2020
Sales Specialist Team Manager at Avon
7-2018
Founder at Mummy Wife Business Woman LTD
1-2019 - 9-2020
Business Manager at Busy Bees Nurseries
9-2014 - 1-2019
Center Director at Busy Bees Nurseries

Education

2011 - 2013
Foundation degree from University of Essex

More Information

Social Presence :

Prographics :

Exp : 11 Location : Manchester Area, United Kingdom Job Level : Mid-senior Designation : Creative & Marketing Director at 360 Pathway Ltd
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Insights For Selling To Victoria

During A Call Or A Meeting

DO's

  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victoria is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Victoria

  • They are unlikely to say no, it's better to stop yourself once you have exhausted all the options.

Insights For Deal Planning

    How fast (or slow) will Victoria move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Victoria take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Victoria

Personality Compatibility


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