Victoria Lee MA MSc MRICS FRSA

Commander
DISC Type : D

Director - Design, Planning and Development (KSA) at setec

Riyadh, Riyadh, Saudi Arabia

Overview

Victoria has no verified overview

Personality Overview

Impact-Driven

Risk-Taker

Decisive

More than the product, they care about the effectiveness of the product.  They are very proud of what they do. They like to act fast and expect others to do the same.

Topics They Care About

Victoria has no verified topics they care about

Media Appearances

Victoria has no verified media appearances

Work History

9-2025
Director - Design, Planning and Development (KSA) at setec
11-2021 - 8-2025
Lead Urban Designer (Growth, Regeneration and Placemaking) at HS2 (High Speed Two) Ltd
2-2021 - 11-2021
Urban Design and Integration Manager at HS2 (High Speed Two) Ltd
11-2020 - 2-2021
Lead Strategic Design Advisor (full-time service through Design Council) at Network Rail
1-2018 - 11-2020
Lead Programme Manager (Infrastructure), Architecture and the Built Environment at Design Council

Education

MSc in Sustainable Urban Development from University of Oxford
Master of Arts - MA from University of the Arts London

More Information

Social Presence :

Prographics :

Exp : 12 Location : Riyadh, Riyadh, Saudi Arabia Job Level : Mid-senior Designation : Director - Design, Planning and Development (KSA) at setec
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Insights For Selling To Victoria

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Victoria is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Victoria

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Victoria move?

  • They can take decisions very fast if you manage to convince them.
  • Can Victoria take some risk or not?

  • The risks don’t matter much to them.

You And Victoria

Personality Compatibility


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