Victoria (Tori) Planells in

Victoria (Tori) Planells

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Founder & Fractional CMO at Ugli Ventures
📍 Miami, Florida, United States

Victoria (Tori) Planells is the Founder of Ugli Ventures and a Fractional CMO who helps B2B CEOs transform marketing into a scalable revenue engine. With a background from Fordham University, people who have worked with her often describe her as intelligent, passionate, and knowledgeable, highlighting her strategic expertise.

Outside of work, she is an author and enjoys being on a boat, traveling, and reading. Her personal brand tagline is "B2B Marketing for people whod rather be on a boat, " which reflects her approach to creating efficient systems that allow for a better work-life balance and more freedom.

She wrote a book titled, "Youre Not Stuck: A guide to creating a life you love, " aimed at helping people overcome career stagnation.

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Experience
5 Years
Current Role
Founder & Fractional CMO
Job Level
Leadership
Location
Miami, Florida, United States
Personality Overview

How Victoria shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Victoria cares about

Revenue-Driven Marketing
Her entire professional focus is on transforming marketing from a support function into a strategic, revenue-driving department for B2B companies.
Scalable B2B Systems
She created the "Scalable Marketing Machine™" to help businesses build marketing programs that drive sustainable growth without being overly complex or messy.
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Career

Work history

3-2017
Founder & Fractional CMO
Ugli Ventures
6-2021 - 12-2021
Marketing Director
SaaS Academy
4-2021 - 7-2021
MiamiTech Drop Fellow
On Deck
4-2019 - 1-2020
Growth Strategist for Hospitality & Travel Brands
Diaz & Cooper Advertising
2-2014 - 2-2016
Regional Director of Sales and Marketing
Chic Collection
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2002 - 2006
Bachelor's degree
Fordham University
2005 - 2005
Literature
Charles University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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