Vishesh Goel in

Vishesh Goel

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Digital & Campaign Strategy at Aam Aadmi Party
📍 Delhi, India

Vishesh is a digital and campaign strategist for the Aam Aadmi Party, leveraging a decade of experience building brands in both politics and e-commerce. He holds an MBA from Liverpool John Moores University and is described by colleagues as a creative, data-driven, and collaborative leader who excels at scaling operations.

His entrepreneurial ventures reveal a passion for solving personal pain points, such as co-founding a fitness platform to combat gym boredom. He has a strong pulse on youth culture, having built brands around pop culture, anime, and memes. His preferred travel destinations include London and Leh Ladakh.

Unique fact: Vishesh embarked on his entrepreneurial journey at age 18, launching one of his first e-commerce ventures while still in school.

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Experience
12 Years
Current Role
Digital & Campaign Strategy
Job Level
Leadership
Location
Delhi, India
Personality Overview

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Communication Style
Decision Approach
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Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Vishesh cares about

Political Campaigning
Currently leads digital strategy for the Aam Aadmi Party, focusing on influencer networks, ad growth, and youth outreach for voter engagement.
D2C Brand Scaling
Has extensive experience building e-commerce brands from the ground up, scaling them to manage over 500-1000 daily orders on platforms like Amazon.
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Career

Work history

3-2022
Digital & Campaign Strategy
Aam Aadmi Party
5-2013
Founder
VGmaniaz Retails
4-2020 - 2-2022
Head of Marketing & Operations – Zanaash (now ThatRomeo)
Zanaash
9-2018 - 1-2020
Founder
Oyeswag
2-2015 - 12-2018
Co-Founder
Typical Indian
In the press

Media appearances

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Education
2020 - 2022
Master of Business Administration - MBA
Liverpool John Moores University
2012 - 2015
Physical Sciences
Modern internation school
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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