Vittorio Barraja in

Vittorio Barraja

Sharpshooter · DISC type CD
Director Data Science at Metyis
📍 Amsterdam, North Holland, Netherlands

Vittorio Barraja is a CRM & Data Transformation Director with over 15 years of global experience in the pharma, luxury, and e-commerce sectors. A graduate of Università Bocconi, he leads a team of over 90 data professionals at Metyis, focusing on advanced analytics and AI. Colleagues describe him as proactive, analytical, focused, and dedicated.

Outside of his data-centric career, Vittorio is passionate about fitness and athletic training, having built a product named AthletIQ to promote consistency in workouts. He also shows a keen interest in the startup ecosystem, actively supporting new ventures and technological innovations created by his peers.

He has a truly global career, having lived and worked in at least seven countries, including Australia, Malaysia, South Africa, Germany, the UAE, and Switzerland.

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Experience
14 Years
Current Role
Director Data Science
Job Level
Mid-senior
Location
Amsterdam, North Holland, Netherlands
Personality Overview

How Vittorio shows up

ROI Driven
Fast But Analytical
Thorough Evaluator

They respond better to strong and respectful interactions. More than the product, they care about the effectiveness of the product. They like to be in a position where they can control the conversation and terms.

Priorities

Topics Vittorio cares about

AI Implementation
He was recently interviewed on a data podcast about the status of AI implementation and wrote about agentic AI handling technical workflows.
Data-Driven Growth
His career focuses on using data to deliver measurable impact, such as reducing customer acquisition costs by 50% and increasing CRM revenue fivefold.
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Career

Work history

2-2026
Director Data Science
Metyis
1-2023 - 2-2026
Implementation Leader, CRM, Ecommerce & Analytics
Bayer
10-2021 - 1-2023
Senior Director - CRM , Digital & E-commerce
PHD
2-2020 - 10-2021
Group E-commerce Sales & Marketing Director
Travelstart
5-2019 - 2-2020
Data & E-commerce digital director
The Carlyle Group
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2010 - 9-2012
Master's degree
Università Bocconi
Social presence
in
Behavioral profile

DISC profile (public)

C

Calculativeness (C)

Calculativeness (C) reflects the degree to which a person is likely to be cautious, systematic and analytical. Those scoring high tend to emphasise quality and accuracy.

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