Walter Mertl

Energizer
DISC Type : I

Member of the Board of Management, Finance (F) at BMW Group

Greater Munich Metropolitan Area, Germany

Overview

As a member of BMW Groups Board of Management and its CFO, Walter Mertl directs the companys global financial strategy. A graduate of the University of Applied Sciences Augsburg, he has dedicated his entire career to BMW since 1998, rising through senior roles in controlling, accounting, and reporting before his board appointment.

He has spent his entire professional career at the BMW Group, joining the company in 1998 immediately after graduating from university.

Personality Overview

Big Picture Person

Full Of Energy

Informal

They are always positive and upbeat, so take their promises with a pinch of salt.  They are friendly, approachable and love to make new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Global Financial Strategy
As CFO, he frequently discusses financial performance, EBIT margins, and record-level investments in the company's future strategy, such as the "NEUE KLASSE".
China Market Dynamics
He often comments on navigating China's EV market and has warned that potential EU tariffs on Chinese-made cars could negatively impact European automakers.
Automotive Profitability
His public statements consistently focus on achieving strong financial results, profitable growth, and maintaining a target EBIT margin in the automotive segment.

Media Appearances

Statement Walter Mertl, Member of the Board of Management of BMW AG Finance – Conference Call Half‑Year Report to 30 June 2025. Featured in BMW Group Press

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Statement Walter Mertl, Member of the Board of Management of BMW AG – Finance Conference Call – Quarterly Statement to 30 September 2025 (Munich). Featured in BMW Group Press

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Walter Mertl named new BMW AG CFO. Featured in BMW Group Press

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Work History

5-2023
Member of the Board of Management, Finance (F) at BMW Group
12-2020 - 5-2023
Senior Vice President Konzerncontrolling (FC) at BMW Group
5-2017 - 2-2021
Vice President Controlling BMW Group, A-, F-, P-Ressort (FC-1) at BMW Group
7-2013 - 4-2017
Vice President Accounting and Services (FR-2) at BMW Group
8-2008 - 6-2013
Abteilungsleiter Innerjährige Konzernberichterstattung (FR-11) at BMW Group

Education

1992 - 1998
Diplom Betriebswirt (FH) from Technische Hochschule Augsburg

More Information

Social Presence :

Prographics :

Exp : 27 Location : Greater Munich Metropolitan Area, Germany Job Level : N/A Designation : Member of the Board of Management, Finance (F) at BMW Group
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Insights For Selling To Walter

During A Call Or A Meeting

DO's

  • Be friendly and entertaining in your conversation
  • Share some stories about how you you have helped people in similar positions succeed
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid overloading them with too much detail
  • Don’t be too formal, focus on building comfort and trust
  • Avoid ifs and buts, don’t talk too much about the risks etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Walter is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Walter

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Walter move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Walter take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Walter

Personality Compatibility


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