Wendi Cassuto

Enthusiast
DISC Type : i

Executive Recruiter at Ford Motor Company

United States

Overview

Wendi Cassuto is an Executive Recruiter at Ford Motor Company, focusing on hiring global leadership for the Model e division—Fords electric vehicle, digital, and design business. Her career includes senior marketing and sales leadership roles at Live Nation and Hearst Magazines. She holds a Bachelor of Science from the University of Maryland.

Her career is marked by a unique transition from Associate Publisher and integrated marketing head in the media industry to a leader in executive talent acquisition for the automotive technology sector.

Personality Overview

Non-Confrontational

Amiable & Agreeable

Consensus Focused

They prefer to build relationships rather than staying totally transactional.  They agree with others often, so exercise caution when relying on their word. Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

EV Talent Leadership
Her current role is focused on recruiting global leaders for Ford's Model e, the company's electric vehicle and digital design business unit.
Global Recruiting Strategy
Her headline and role description emphasize her work in helping Ford's talent acquisition team hire global leadership.
Future of Mobility
She highlights Ford's transformation into a tech company that is building connected vehicles and changing how the world moves.

Media Appearances

Wendi has no verified media appearances

Work History

1-2023
Executive Recruiter at Ford Motor Company
4-2021 - 8-2021
Senior Talent Acquisition Partner / Marketing Communications at Nielsen
4-2018 - 3-2020
Vice President | National Integrated Marketing & Digital Strategic Partnerships at Live Nation Entertainment
3-2018
Executive Recruiter & Talent Acquisition Leader at Sustainable Talent
9-2013 - 3-2018
Executive Brand Director | Integrated Sales & Marketing at Hearst Magazines

Education

Bachelor of Science (B.S.) from University of Maryland

More Information

Social Presence :

Prographics :

Exp : 22 Location : United States Job Level : N/A Designation : Executive Recruiter at Ford Motor Company
URL has been copied!

Insights For Selling To Wendi

During A Call Or A Meeting

DO's

  • Maintain high, positive energy and convey confidence
  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible

DONT's

  • Avoid overloading them with too much information
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wendi is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Wendi

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Wendi move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Wendi take some risk or not?

  • They can take some low-probability risks if needed.

You And Wendi

Personality Compatibility


Other Ford Motor Company Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.