Wil Cooper

Observer
DISC Type : ci

Director of Business Development at Crank Arm Brewing Company

Raleigh, North Carolina, United States

Overview

Wil has no verified overview

Personality Overview

Value Driven

Curious

Example Seeker

They can sound friendly and charming but can quickly change gears to become inquisitive and probing.  They often ask many questions and rely heavily on information and documentation. They are generally strong communicators and are not easy to convince.

Topics They Care About

Wil has no verified topics they care about

Media Appearances

Wil has no verified media appearances

Work History

5-2024
Director of Business Development at Crank Arm Brewing Company
5-2022
Director of Business Development at Flip Side Beverage Company
8-2021 - 5-2022
Director of Business Development at Coladka®
2-2020 - 8-2021
Southeast Regional Manager at Coronado Brewing Company
3-2016 - 2-2020
Brewery Representative at Coronado Brewing Company

Education

2000 - 2001
Communication from North Carolina State University
2002 - 2003
Civil Engineering Technologies/Technicians from Wake Technical Community College

More Information

Social Presence :

Prographics :

Exp : 13 Location : Raleigh, North Carolina, United States Job Level : Mid-senior Designation : Director of Business Development at Crank Arm Brewing Company
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Insights For Selling To Wil

During A Call Or A Meeting

DO's

  • Persuade objectively how your product will help them achieve their goals
  • Help them realize that there is no personal risk in making this decision
  • Help them understand the risk aspect fully while inspiring confidence

DONT's

  • Avoid making offhand commitments
  • Don’t rely excessively on your relationship with them to win the deal
  • Don’t brush off any concerns, take all questions seriously

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Wil is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Wil

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Wil move?

  • They like to analyze well and then make their decisions.
  • Can Wil take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Wil

Personality Compatibility


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