Will Brennan

Enthusiast
DISC Type : i

Director of Software Engineering at OLIX

London, England, United Kingdom

Overview

Will Brennan is a technical leader in Applied AI/ML, currently serving as Director of Software Engineering at OLIX. With a PhD in Computer Science from the University of Cambridge, he specializes in building scalable ML systems and leading teams to solve complex problems in computer vision and NLP.

He holds a patent for a system that uses AI to automatically determine and estimate vehicle damage.

Personality Overview

Optimistic

Non-Confrontational

Amiable & Agreeable

They tend to be agreeable by nature, so take their promises with a pinch of salt.
  Unlike D or C types, they are convinced more by stories and testimonials. They prefer to build relationships rather than staying totally transactional.

Topics They Care About

AI Infrastructure
Currently leading a team at OLIX to build the infrastructure for AGI, focusing on solving complex deployment problems for frontier AI models.
Optical Computing
His company, OLIX, designs Optical Tensor Processing Units. He is focused on shaping the future of compute using light-speed processing for large AI models.
Applied Machine Learning
His career focuses on applying AI/ML to solve high-value problems in sports-tech at Hudl and insurance-tech at Tractable, with deep expertise in 3D perception.

Media Appearances

Will has no verified media appearances

Work History

6-2025
Director of Software Engineering at OLIX
4-2023
Technical Advisor & Scientific Board Member at Startups
11-2023 - 6-2025
Engineering Director of Applied Machine Learning at Hudl
11-2022 - 4-2023
Staff Researcher at Tractable
8-2021 - 11-2022
Team Lead - Semantic Claim Understanding at Tractable

Education

Will has no verified education history

More Information

Social Presence :

Prographics :

Exp : 8 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Director of Software Engineering at OLIX
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Insights For Selling To Will

During A Call Or A Meeting

DO's

  • Compliment them about their personality if you get a chance
  • Speak from experience about success that the product has seen with other customers
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Don't be critical or challenge them openly, they can react defensively
  • Don’t be too formal with them, they trust informality more
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Will is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Will

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Will move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Will take some risk or not?

  • They can take some low-probability risks if needed.

You And Will

Personality Compatibility


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