Willem Gous in

Willem Gous

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Managing Director at The Human Entrepreneur
📍 City of Johannesburg, Gauteng, South Africa

Willem Gous is an award-winning startup coach and Managing Director of The Human Entrepreneur, specializing in teaching entrepreneurial thinking. Recognized as a Top 50 Global Thought Leader in Lean Startup and Careers, he holds a Masters degree from the University of Liverpool. People frequently describe him as inspiring, energetic, practical, and engaging.

Based in Johannesburg, Willem is a single father who is passionate about personal development and solving unemployment in developing economies. His personal mission is driven by seeing his own fathers business struggles, which inspired him to develop a more human-centered approach to entrepreneurship. He is also an avid reader.

Unique fact: Willem is a Certified Firewalking Instructor, using it as a metaphor to help people and companies overcome fears and shatter limiting beliefs.

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Experience
19 Years
Current Role
Managing Director
Job Level
Mid-senior
Location
City of Johannesburg, Gauteng, South Africa
Personality Overview

How Willem shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Willem cares about

Entrepreneurial Thinking
This is the core of his professional identity. He teaches it as a life skill to help individuals and companies adapt to change and solve problems.
Side Hustles
Author of "Side Hustle Success, " he provides practical, low-risk strategies for starting businesses, particularly in developing economies like Africa.
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Career

Work history

11-2018
Managing Director
The Human Entrepreneur
1-2000
Chief Executive Officer
Kahuna Mobility Solutions pty ltd
2-2019 - 4-2024
Steering Group of the Entrepreneurship and Social Enterprise Professional Interest Network
University of Liverpool Management School
1-2011 - 8-2013
Consultant
AC Brabys / Ananzi
11-2009 - 1-2011
Business Unit Manager
Ananzi
In the press

Media appearances

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Education
2012 - 2014
Master's Degree
University of Liverpool
Certificate in Coaching Skills
The Coaching Centre (TCC)
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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