Zach Garton

Visionary
DISC Type : Ds

Marketing Consultant & Communications Specialist at Social Impact Marketing LLC

Kalamazoo, Michigan, United States

Overview

Zach Garton is a versatile marketing and communications professional specializing in brand strategy, digital marketing, and community development. A graduate of Siena Heights University, he leverages his expertise to drive organizational growth across various sectors. People who have worked with him describe him as passionate, dedicated, and a leader with a genuine love for community.

Personality Overview

Big Vision Person

Fast But Thoughtful

Goal-Oriented

They exhibit a rare combination of being result-oriented but patient at the same time.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

Community Development
Deeply involved in the Kalamazoo community, serving on multiple local boards and actively participating in initiatives with Southwest Michigan First to foster collaboration and regional impact.
AI in Marketing
Holds certifications in AI for marketing and has shared his experience creating marketing content using AI tools, indicating a forward-looking approach to his profession.
Local Networking
Frequently attends and promotes local networking events like the Southwest Michigan First Chamber Connect, showing a passion for building professional relationships within his community.

Media Appearances

Zach has no verified media appearances

Work History

5-2022
Marketing Consultant & Communications Specialist at Social Impact Marketing LLC
2-2025 - 9-2025
Social Media & Office Coordinator at Kalamazoo Community Foundation
11-2024 - 2-2025
Administrative Coordinator Strategy & Communications at Kalamazoo Community Foundation
4-2025 - 5-2025
First Up ( Leadership Development Program) at Southwest Michigan First
10-2023 - 11-2024
Curriculum Integration Coordinator and Proctor. at Western Michigan University Homer Stryker M.D. School of Medicine

Education

9-2020 - 5-2022
Bachelor of Arts - BA from Siena Heights University
1-2017 - 8-2020
Associate of Arts - AA from Kalamazoo Valley Community College

More Information

Social Presence :

Prographics :

Exp : 3 Location : Kalamazoo, Michigan, United States Job Level : Junior Designation : Marketing Consultant & Communications Specialist at Social Impact Marketing LLC
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Insights For Selling To Zach

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Ask them at the end if they see a strong value prop in your product; expect an honest answer
  • Come across as a trustworthy professional and be respectful, they usually know their game

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Zach is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Zach

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Zach move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Zach take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Zach

Personality Compatibility


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