Zoe Kharasch in

Zoe Kharasch

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Digital Marketing Manager at Steve's Real Food
📍 United States

Zoe Kharasch is a full-stack Digital Marketing Manager at Steves Real Food with eight years of experience in the pet industry. She specializes in data-driven strategies for CRM, SEO, and eCommerce. Her colleagues describe her as smart, driven, hard-working, and passionate about animals, noting she consistently brings fresh ideas to the table.

Zoes personal life is deeply intertwined with her professional passion for animal welfare. In 2017, she founded Newman Nation: Senior Pets United, a 501(c)3 non-profit dedicated to rescuing at-risk senior pets. This cause is central to her life, driven by a mission to provide older animals a second chance.

She founded her non-profit while still a senior in college at the University of Illinois, and it has since rescued over 300 senior pets.

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Experience
9 Years
Current Role
Digital Marketing Manager
Job Level
Middle
Location
United States
Personality Overview

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Priorities

Topics Zoe cares about

Senior Pet Rescue
Founded and runs "Newman Nation, " a 501(c)3 non-profit that has rescued over 300 at-risk senior pets, focusing on animals with special needs or those requiring hospice care.
Pet Industry Marketing
Has over 8 years of marketing experience exclusively within the pet food and animal care industry, working with brands like Steve’s Real Food and Compana Pet Brands.
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Career

Work history

3-2025
Digital Marketing Manager
Steve's Real Food
4-2023 - 1-2025
CRM & Lifecycle Manager
Compana Pet Brands
3-2021 - 4-2023
Director of Marketing
Tucker's Raw Frozen
1-2021 - 8-2022
Freelance Marketing Manager
Heartland Animal Shelter
12-2016
Founder & Executive Director
Newman Nation: Senior Pets United
In the press

Media appearances

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Education
2013 - 2017
Bachelor's degree
University of Illinois Urbana-Champaign
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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