Adrian De Wet (PDBA)

Go-getter
DISC Type : d

Head of Innovation Africa (South West Central) and Shopper Marketing Manager Central at Diageo

City of Johannesburg, Gauteng, South Africa

Overview

Adrian has no verified overview

Personality Overview

Fast-Paced

Vision Oriented

Self-Confident

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They can be nudged to make faster decisions by offering what they value. They care equally about the product and its potential impact.

Topics They Care About

Adrian has no verified topics they care about

Media Appearances

Adrian has no verified media appearances

Work History

7-2024
Head of Innovation Africa (South West Central) and Shopper Marketing Manager Central at Diageo
10-2022 - 7-2024
Marketing Manager Johnnie Walker PEM Africa at Diageo
7-2019 - 9-2022
Reserve and Beer Category Brand Manager: Partner and Emerging Markets at Diageo
10-2014 - 11-2016
Brand Manager: Redd's at SABMiller
6-2012 - 9-2014
Assistant Brand Manager: Castle Lager TTL at SABMiller

Education

2020 - 2021
Post Graduate Diploma: Management from Regent Business School
2009 - 2009
BA Honours from Vega Brand Communications School (CT)

More Information

Social Presence :

Prographics :

Exp : 13 Location : City of Johannesburg, Gauteng, South Africa Job Level : Mid-senior Designation : Head of Innovation Africa (South West Central) and Shopper Marketing Manager Central at Diageo
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Insights For Selling To Adrian

During A Call Or A Meeting

DO's

  • Stress on the business value that your product offers
  • Highlight the competitive differentiation of your product
  • Be crisp while making the pitch

DONT's

  • Refrain from asking too many questions
  • Don’t expect them to change their mind quickly if they say no once
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adrian is

  • Conviction in the product matters to them, followed by proof points and strong testimonials.
  • Will you ever get a clear answer from Adrian

  • They may not be very forthcoming, but they will say no if needed.

Insights For Deal Planning

    How fast (or slow) will Adrian move?

  • Their decision making speed is somewhere in the middle.
  • Can Adrian take some risk or not?

  • They can take risks but after weighing up the pros and cons.

You And Adrian

Personality Compatibility


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