Adriana Brito

Activist
DISC Type : Cd

Diretora de Marketing, CRM, CX e Marcas Próprias at Grupo DPSP

São Paulo, São Paulo, Brazil

Overview

Adriana has no verified overview

Personality Overview

Perfectionist

Logical And Quick

Value Conscious

They care equally about the product and its potential impact.  They can be nudged to make faster decisions by offering what they value. They respond well to confident salespeople.

Topics They Care About

Adriana has no verified topics they care about

Media Appearances

Adriana has no verified media appearances

Work History

2-2025
Diretora de Marketing, CRM, CX e Marcas Próprias at Grupo DPSP
6-2022 - 1-2025
Head de Marketing e Digital at Tok&Stok
1-2021 - 6-2022
Company Owner at BrandX - Retail Marketing Business Consult
2019 - 2021
CMO & Partner at Ingresse
2012 - 2019
Head de Marketing at TRACK&FIELD

Education

2004 - 2005
Graduation from Université catholique de Louvain
2001 - 2006
Graduation from Universidade Católica Portuguesa

More Information

Social Presence :

Prographics :

Exp : 22 Location : São Paulo, São Paulo, Brazil Job Level : Leadership Designation : Diretora de Marketing, CRM, CX e Marcas Próprias at Grupo DPSP
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Insights For Selling To Adriana

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Highlight the competitive differentiation of your product
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don’t try to be an alpha salesperson, give them equal space
  • Don’t expect them to change their mind quickly if they say no once
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Adriana is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Adriana

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Adriana move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Adriana take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Adriana

Personality Compatibility


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