Adriana Cardenas
Commander · DISC type DAdriana Cardenas is the Global and North America Head of Marketing for the Violife brand at Flora Food Group. With a background in industrial engineering, she has an extensive career in marketing and category management for CPG giants like PepsiCo, Johnson & Johnson, and Reckitt, consistently driving market share and revenue growth.
Adriana is a reflective and resilient individual who values personal growth through lifes challenges. Following the loss of her father, whom she considered her greatest teacher, she has shared how the experience reshaped her perspective and inner strength.
Early in her career, she was tasked with developing the entire category management team for Johnson & Johnson in Colombia.
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They prefer to be the ones controlling the conversation or defining the terms. They like to move fast and expect the same from others. More than the product, they care about the impact of the product.
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Dominance (D)
Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.
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