Alana Horinko

Evaluator
DISC Type : scd

Public Relations Manager at Now Foods

Lake Zurich, Illinois, United States

Overview

Alana has no verified overview

Personality Overview

Hard To Convince

Quality Focused

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They focus on the results, but can still be quite procedural and analytical about how to get there They are not very likely to become strong advocates of your product or service

Topics They Care About

Alana has no verified topics they care about

Media Appearances

Alana has no verified media appearances

Work History

3-2015
Public Relations Manager at Now Foods
11-2012 - 3-2015
Vice President at Zapwater Communications
10-2006 - 11-2012
Group Manager at Weber Shandwick

Education

1999 - 2003
BS from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 19 Location : Lake Zurich, Illinois, United States Job Level : Middle Designation : Public Relations Manager at Now Foods
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Insights For Selling To Alana

During A Call Or A Meeting

DO's

  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid making strong statements, instead invite them to agree with you by asking them questions
  • Avoid self-deprecating references or general informality, it could decrease their trust in you

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alana is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Alana

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Alana move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Alana take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Alana

Personality Compatibility


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