Aleksandra Kula in

Aleksandra Kula

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Head of Strategy | eCommerce at Publicis Production EMEA Hub
📍 Warsaw, Mazowieckie, Poland

Aleksandra Kula is the Head of Strategy for eCommerce at Publicis Productions EMEA Hub, where she leads a team of strategists. She specializes in creating tailored solutions for top-tier brands in the FMCG, Beauty, and Pharma sectors, including Unilever, P&G, and COTY. She holds a Masters degree from Kozminski University.

Outside of her strategic work in eCommerce, Aleksandra has a clear passion for winter sports. Her interest is highlighted by her qualification as a snowboard instructor, suggesting a dedication to both the sport and to teaching others.

Unique fact: Aleksandra is a certified Snowboard Instructor.

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Experience
11 Years
Current Role
Head of Strategy | eCommerce
Job Level
Mid-senior
Location
Warsaw, Mazowieckie, Poland
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Aleksandra cares about

eCommerce Strategy
Leads the eCommerce strategy team at Publicis, developing multi-channel strategies for global clients like Danone, adidas, and P&G.
Content Playbooks
Recently participated in a discussion about creating effective eCommerce playbooks, emphasizing the need for clarity and impact in content strategy.
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Career

Work history

1-2024
Head of Strategy | eCommerce
Publicis Production EMEA Hub
1-2023 - 1-2024
Senior eCommerce Strategy Lead
Publicis Production EMEA Hub
1-2022 - 1-2023
eCommerce Strategy Lead
Publicis Production EMEA Hub
9-2021 - 2-2023
eCommerce Strategy Lead
Publicis Commerce
6-2021 - 9-2021
Senior eCommerce Strategist
Publicis Commerce
In the press

Media appearances

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Education
2015 - 2017
Master’s Degree
Kozminski University
2011 - 2015
Bachelor of Science
Polish-Japanese Academy of Information Technology
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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