Alysia L

Go-getter
DISC Type : d

Copy Supervisor at Heartbeat

New York City Metropolitan Area, United States

Overview

Alysia is a Copy Supervisor at Heartbeat with a history of career progression in healthcare advertising at agencies like The Bloc and FCB Health. Educated at the Fashion Institute of Technology, she is described by others as talented and hard-working. Her experience spans both copywriting and graphic design.

She is passionate about using her creative skills for social good, demonstrated by her award-shortlisted campaign and a provocative cover letter addressing racial equity. Her background in fine arts from FIT suggests a strong appreciation for design, art, and creative expression in and out of the workplace.

Unique fact: She once titled a cover letter "Your Agency Hates Black Women" to highlight issues of diversity in the advertising industry.

Personality Overview

Direct & Candid

Fast-Paced

Decisive

They focus on objectivity in a pitch and pay little attention to bells and whistles.  They care equally about the product and its potential impact. They don’t always try to control the conversation but neither do they like yielding it fully.

Topics They Care About

Healthcare Advertising
Her entire career, from Junior Copywriter to Copy Supervisor, has been within health-focused advertising agencies like Heartbeat, The Bloc, and FCB Health.
DEI in Advertising
Authored a piece titled "Why This Aspiring Copywriter Titled Her Cover Letter ‘Your Agency Hates Black Women’, " showing a clear passion for racial equity in her industry.
Creative Excellence
Her work has been shortlisted for a Creative Conscience award, and she was a top 10 finalist in her senior show at the Fashion Institute of Technology.

Media Appearances

Alysia has no verified media appearances

Work History

4-2024
Copy Supervisor at Heartbeat
5-2022 - 2-2024
Copy Supervisor at The Bloc
2-2021 - 5-2022
Senior Copywriter at The Bloc
11-2019 - 2-2021
Copywriter at FCB Health
3-2018 - 11-2019
Junior Copywriter at FCB Health

Education

2015 - 2017
Bachelor of Fine Arts - BFA from Fashion Institute of Technology
2013 - 2015
Associate of Arts and Sciences (AAS) from Fashion Institute of Technology

More Information

Social Presence :

Prographics :

Exp : 9 Location : New York City Metropolitan Area, United States Job Level : N/A Designation : Copy Supervisor at Heartbeat
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Insights For Selling To Alysia

During A Call Or A Meeting

DO's

  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Ask them questions confidently while doing discovery, don’t be apologetic
  • Make sure that you you respond to any queries from them quickly

DONT's

  • Don’t expect them to change their mind quickly if they say no once
  • Refrain from asking too many questions
  • Avoid long winding pitches, stay objective

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Alysia is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Alysia

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Alysia move?

  • Their decision making speed is somewhere in the middle.
  • Can Alysia take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Alysia

Personality Compatibility


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