Amit Shah

Commander
DISC Type : D

Chief Operating Officer at Virta Health

Denver, Colorado, United States

Overview

As COO of Virta Health, Amit Shah leads the effort to reverse metabolic disease, scaling the company from 30 to over 800 employees. His direct reports describe him as a passionate, kind, and driven leader with a talent for structured thinking. He holds an MBA from Stanford and an MSE from the University of Michigan.

Outside of work, Amit is an avid outdoorsman who enjoys biking, running, and flying airplanes, often spending time with his wife and family in the Colorado outdoors. A proud alumnus, he is a vocal supporter of Michigan football. His experience founding a solar energy startup in rural India was a transformative period in his life.

Unique fact: Amit was appointed by the Governor of Colorado to serve as a council member on the Governors Council for Active and Healthy Lifestyles.

Personality Overview

Candid & Clear

Impact-Driven

Risk-Taker

They respond better to strong and respectful interactions.  They are less concerned about the product and more about its potential impact. They put a lot of effort into ensuring personal success.

Topics They Care About

Metabolic Disease Reversal
This is the core mission of his company, Virta Health. He frequently speaks on podcasts about reversing diabetes and obesity through personalized, evidence-based nutrition.
Scaling Healthcare Ventures
He has over a decade of experience building high-growth healthcare organizations and often discusses the challenges of scaling operations, technology, and culture in a mission-driven environment.
Leadership & Culture
Featured on the "Best Manager Ever" podcast, he focuses on conscious leadership, building gratitude practices, and fostering a culture that protects and develops his team.

Media Appearances

Amit has no verified media appearances

Work History

9-2016
Chief Operating Officer at Virta Health
11-2016 - 8-2019
Council Member and Appointee at Colorado Governor's Council for Active and Healthy Lifestyles
10-2015 - 9-2016
Market Leader and VP Operations at Paladina Health
7-2014 - 10-2015
Market Leader at Paladina Health
5-2013 - 7-2014
Director of Clinical Operations at Paladina Health

Education

2010 - 2012
MBA from Stanford University Graduate School of Business
2005 - 2006
MSE from University of Michigan

More Information

Social Presence :

Prographics :

Exp : 6 Location : Denver, Colorado, United States Job Level : Leadership Designation : Chief Operating Officer at Virta Health
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Insights For Selling To Amit

During A Call Or A Meeting

DO's

  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Be respectful but crisp
  • Hold your ground without indulging in one-upmanship

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Amit is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Amit

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Amit move?

  • If convinced, they can reach decisions quite fast.
  • Can Amit take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Amit

Personality Compatibility


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