Ana Terra Athayde

Critic
DISC Type : C

Photo & AV Studio manager at Netflix

São Paulo, Brazil

Overview

Ana has no verified overview

Personality Overview

Negotiator

Precise

Objective Thinker

Unless the value is proven by data, they are unlikely to value fancy features.  They enjoy working alone and do not rely on others very often. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Ana has no verified topics they care about

Media Appearances

Ana has no verified media appearances

Work History

11-2020
Photo & AV Studio manager at Netflix
6-2015 - 12-2020
Independent Video Journalist at BBC, Vox, The Guardian and others
6-2014 - 5-2015
Video Journalist at Guardian News & Media
3-2011 - 7-2013
News Producer - Globo News at TV Globo
2-2009 - 2-2011
Intern / Junior producer - Globo News at TV Globo

Education

2013 - 2014
Master of Arts (MA) from Columbia University - Graduate School of Journalism
2006 - 2009
Bachelor's degree from Pontifícia Universidade Católica do Rio de Janeiro

More Information

Social Presence :

Prographics :

Exp : 15 Location : São Paulo, Brazil Job Level : Middle Designation : Photo & AV Studio manager at Netflix
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Insights For Selling To Ana Terra

During A Call Or A Meeting

DO's

  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories
  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.

DONT's

  • Don’t try too hard to build a relationship with them
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.
  • Do not use very emotional or colorful language

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ana Terra is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Ana Terra

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Ana Terra move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Ana Terra take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Ana Terra

Personality Compatibility


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