Andreas Kyprianou

Sharpshooter
DISC Type : DC

Senior Director, People Ops, Total Rewards and Analytics at Preply

London, England, United Kingdom

Overview

Andreas is a data-driven HR leader with experience spanning high-growth startups like Preply and global institutions such as Facebook and Bank of America. He specializes in people analytics, total rewards, and scaling operations, holding an MBA from Durham University and an MSc from the University of Nottingham.

He is passionate about helping people and leveraging technology for continuous improvement. Andreas is deeply connected to his companys mission and Ukrainian roots, having been with Preply during its growth from 200 to over 700 employees. He is a frequent attendee and speaker at HR technology conferences.

He is a member of the Personio Customer Advisory Board, a group of senior HR experts from across Europe.

Personality Overview

Precise But Practical

ROI Driven

Thorough Evaluator

They prefer to be the ones controlling the conversation or defining the terms.  They are not always relationship oriented. More than the product, they care about the impact of the product.

Topics They Care About

People Analytics
His career at Preply, Upfield, and Facebook has focused on using people analytics to deliver critical insights and drive the digital agenda in HR.
Scaling HR Operations
His headline and current role at Preply, a rapidly growing EdTech scale-up, highlight his experience in scaling people functions from the ground up.
Career Pathways
He recently spoke about creating effective career pathways at the Learning Technologies Conference, indicating a current professional focus on employee development.

Media Appearances

Andreas Kyprianou – Author Page on Preply Blog. Featured in Preply Blog

See Now

Work History

8-2021
Senior Director, People Ops, Total Rewards and Analytics at Preply
1-2021 - 8-2021
Global Head of Reporting and Analytics CoE at Upfield
1-2020 - 12-2020
Global Head of People Reporting and Analytics at Upfield
6-2019 - 12-2019
Analytics Business Partner - International at Facebook
1-2017 - 5-2019
SVP, Head of EMEA Talent Practice at Bank of America Merrill Lynch

Education

2012 - 2016
Master of Business Administration (M.B.A.) - part time from Durham University
2006 - 2007
Master of Science (MSc) from University of Nottingham

More Information

Social Presence :

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Exp : 17 Location : London, England, United Kingdom Job Level : Senior Designation : Senior Director, People Ops, Total Rewards and Analytics at Preply
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Insights For Selling To Andreas

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Andreas is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Andreas

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Andreas move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Andreas take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Andreas

Personality Compatibility


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