Anita Issar

Examiner
DISC Type : cs

Vice President of Marketing and Communications at Sandy Hook Promise

New York, New York, United States

Overview

Anita has no verified overview

Personality Overview

Unexpressive

Status Quo Seeker

Late Adopter

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They are thorough and always follow a systematic approach. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Anita has no verified topics they care about

Media Appearances

Anita has no verified media appearances

Work History

1-2025
Vice President of Marketing and Communications at Sandy Hook Promise
3-2023 - 1-2025
Vice President of Marketing and Communications at Bowery Residents'​ Committee
8-2019 - 2-2023
Principal at Evergreen
2-2016 - 8-2019
Director of Omnichannel Marketing, Walmart Inc. at PepsiCo
2-2014 - 2-2016
Customer Marketing Director, North American Beverages at PepsiCo

Education

MBA from Columbia Business School
Bachelor of Arts from New York University

More Information

Social Presence :

Prographics :

Exp : 14 Location : New York, New York, United States Job Level : Senior Designation : Vice President of Marketing and Communications at Sandy Hook Promise
URL has been copied!

Insights For Selling To Anita

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Expect them to be slow and cautious, encourage them to ask more questions
  • Be firm in your communication and stay in control

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't push them too hard to make fast decisions, give them time
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anita is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Anita

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Anita move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Anita take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Anita

Personality Compatibility


More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.