Anthony Mazzuca

Commander
DISC Type : D

North American Sales Director - Healthcare and Life Sciences at Ciklum

West Chester, Pennsylvania, United States

Overview

Anthony Mazzuca is a strategic business development leader at Ciklum, specializing in the healthcare and life sciences sector. He focuses on scaling engineering capabilities and accelerating go-to-market plans for clients through AI, ML, and cloud solutions. He holds a BS from The Catholic University of America.

Colleagues and clients describe Anthony as a tenacious, detail-oriented, and effective professional with deep industry knowledge. He is skilled at building strong client relationships and translating complex needs into actionable technology solutions.

Unique fact: He was tasked with defining the mission and developing the entire methodology for a brand-new strategic sales team at a previous company.

Personality Overview

Very Quick

Candid & Clear

Impact-Driven

They are not always relationship oriented.  They respond better to strong and respectful interactions. More than the product, they care about the impact of the product.

Topics They Care About

Healthcare Innovation
His career is dedicated to helping healthcare and life sciences organizations innovate and scale using digital services and new technologies.
AI in Healthcare
He actively promotes using AI to accelerate client product roadmaps and frequently posts about Ciklum's capabilities in this area.
Go-To-Market Strategy
A core part of his mission is helping clients accelerate their go-to-market plans for new digital therapeutics and patient engagement solutions.

Media Appearances

Anthony has no verified media appearances

Work History

9-2024
North American Sales Director - Healthcare and Life Sciences at Ciklum
3-2024 - 8-2024
Principal, Client Solutions - Healthcare and Life Sciences at BairesDev
10-2023 - 3-2024
Consulting at Self-employed
1-2023 - 12-2023
Americas Business Development Leader at Xebia
1-2022 - 12-2022
Head of Healthcare Life Sciences - Strategic Sales Team at SoftServe

Education

1986 - 1990
BS from The Catholic University of America
Education details unavailable from Washington Township High School

More Information

Social Presence :

Prographics :

Exp : 35 Location : West Chester, Pennsylvania, United States Job Level : Mid-senior Designation : North American Sales Director - Healthcare and Life Sciences at Ciklum
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Insights For Selling To Anthony

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Speak about competitive differentiation that your product offers
  • When negotiating terms, help them build an impression that they are the ones calling the shots

DONT's

  • Avoid being too verbose
  • Avoid being a storyteller and don’t try to oversell
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Anthony is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Anthony

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Anthony move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Anthony take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Anthony

Personality Compatibility


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