Ashish K.

Examiner
DISC Type : cs

Vice President at NVIDIA

Santa Clara, California, United States

Overview

Ashish K. is the Vice President of Engineering at NVIDIA, leading teams in developing cutting-edge silicon. His expertise spans data center silicon from his time at Intel to creating System-on-Chips (SoCs) for automotive, robotics, and gaming devices. He holds a B. Tech from the Indian Institute of Technology, Kanpur.

He was instrumental in bringing multiple generations of the Nintendo Switch console to life, from concept to production, by leading the development of its custom NVIDIA processor.

Personality Overview

Overcautious

Late Adopter

Process Oriented

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. Being observant comes to them naturally.

Topics They Care About

Custom SoC Development
Led the engineering for NVIDIA's Tegra SoCs and the custom processors that power gaming devices like the Nintendo Switch and Switch 2.
AI & Data Center
Previously managed Intel's data center silicon group and is proud of recent NVIDIA projects in this space like DGX Spark and NVLink Fusion for hyperscalers.
Autonomous Machines
Shares updates on technology for robotics, such as the Jetson Thor platform, emphasizing the need for low-latency AI processing and significant compute power.

Media Appearances

Ashish has no verified media appearances

Work History

9-2020
Vice President at NVIDIA
VP/GM data center silicon engineering group at Intel Corporation
9-2013 - 9-2019
Vice President ASIC/Hardware Engineering at NVIDIA
6-2003 - 8-2013
Sr. Director of Engineering at NVIDIA
8-2002 - 6-2003
Sr Hardware Engineer at Greenfield Networks (acquired by cisco)

Education

1996 - 1997
MSEE from University of Minnesota
1991 - 1995
B.Tech from Indian Institute of Technology, Kanpur

More Information

Social Presence :

Prographics :

Exp : 24 Location : Santa Clara, California, United States Job Level : Senior Designation : Vice President at NVIDIA
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Insights For Selling To Ashish

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't push them too hard to make fast decisions, give them time
  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't use phrases like 'do not worry', 'i promise' etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ashish is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Ashish

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ashish move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Ashish take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Ashish

Personality Compatibility


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