Bal Najran

Energizer
DISC Type : I

Digital Customer Experience Manager - British Gas Lite at British Gas

West Midlands, England, United Kingdom

Overview

Bal Najran is a Digital Product Designer at British Gas with extensive experience in digital customer experience, merchandising, and category management across various sectors. A graduate of the University of Leicester, colleagues describe her as enthusiastic, professional, and ambitious, with a strong passion for digital innovation and e-commerce.

Her diverse career has seen her manage digital merchandising and strategy for major brands in retail (Halfords), wellness (Holland & Barrett), media (BBC), and building materials (Saint-Gobain).

Personality Overview

Believer

Enthusiastic

Full Of Energy

They are really good at seeing what the long-term impacts of their decisions could be.  They are friendly, approachable and love to make new connections. Unlike C or D types, they are vocal with their opinions but not so much with their questions.

Topics They Care About

Digital Customer Experience
Previously held the title of Digital Customer Experience Manager and is praised for her ambition to deliver the best experience for the customer.
E-commerce Strategy
Her background includes roles as Digital Merchandising Manager and Digital Category Manager, focusing on improving online sales and conversion.
Data-Driven Improvements
Utilized web analytics in a previous role to analyze data, drive sales, and enhance key merchandising areas to improve the customer offer.

Media Appearances

Bal has no verified media appearances

Work History

11-2018
Digital Customer Experience Manager - British Gas Lite at British Gas
1-2017 - 8-2018
Digital Category Manager at Saint-Gobain
7-2015 - 4-2016
Digital Merchandising Manager at Holland & Barrett International
12-2014 - 7-2015
Digital Merchandiser (FTC) at BBC Worldwide
2-2013 - 9-2014
Digital Merchandising Executive at Halfords

Education

2007 - 2010
Bachelor of Arts (BA) from University of Leicester

More Information

Social Presence :

Prographics :

Exp : 13 Location : West Midlands, England, United Kingdom Job Level : Middle Designation : Digital Customer Experience Manager - British Gas Lite at British Gas
URL has been copied!

Insights For Selling To Bal

During A Call Or A Meeting

DO's

  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Do some small talk, ask them how things are going on their side
  • Share some stories about how you you have helped people in similar positions succeed

DONT's

  • Don’t assume a yes just because they have not said no
  • Avoid cutting into their flow
  • Don’t be too formal, focus on building comfort and trust

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Bal is

  • Relationship and rapport can play an important role, sometimes more than the other factors.
  • Will you ever get a clear answer from Bal

  • They will probably never say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Bal move?

  • They are not the quickest decision makers, their friendly attitude could be misleading.
  • Can Bal take some risk or not?

  • They may take certain risks that they deem unlikely of personal repercussions.

You And Bal

Personality Compatibility


Other British Gas Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.