Ben Cooke

Examiner
DISC Type : cs

Environment Correspondent at The Times

London, England, United Kingdom

Overview

Ben has no verified overview

Personality Overview

Status Quo Seeker

Tough To Convince

Overcautious

They are thorough and always follow a systematic approach.  They tend to have clarity about their needs and constraints, and are unlikely to over-promise. The only way to convince them is by showing them examples and ample proof.

Topics They Care About

Ben has no verified topics they care about

Media Appearances

Ben has no verified media appearances

Work History

3-2025
Environment Correspondent at The Times
2-2022 - 3-2025
Editor, Times Earth supplements at The Times
8-2018 - 2-2022
Obituary writer at The Times

Education

2013 - 2016
Bachelor of Arts - BA from University of Oxford
2017 - 2018
M.A from City St George’s, University of London

More Information

Social Presence :

Prographics :

Exp : 7 Location : London, England, United Kingdom Job Level : N/A Designation : Environment Correspondent at The Times
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Insights For Selling To Ben

During A Call Or A Meeting

DO's

  • Expect them to be slow and cautious, encourage them to ask more questions
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Expect them to be vague in response to your questions, ask firmly and pointedly

DONT's

  • Don't be very accepting if that is your natural style, stay firm
  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ben is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Ben

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Ben move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Ben take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Ben

Personality Compatibility


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