Benjamin Murray

Enigma
DISC Type : Dci

Digital Learning Business Partner at Anglian Water Services

Lincoln, England, United Kingdom

Overview

Benjamin Murray is a Learning and Enterprise Performance leader with over 20 years of experience managing large-scale digital transformations, including SAP S/4HANA. He holds a Diploma in Organisational Learning and is praised by colleagues as engaging, proactive, and approachable.

Outside of his professional work, Benjamin is involved in his community as a Member of the Board of Trustees for The Patchwork Community. He is a family man who shares reflections on personal experiences, such as lessons learned while recovering from surgery.

Unique fact: Benjamin is a public speaker who challenges common industry myths, such as the concept of "learning styles, " advocating for evidence-based practices.

Personality Overview

Fast Follower

Hard To Convince

Friendly Yet Blunt

They are likely to ask many questions and look heavily for supporting proof as well as information.  They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are generally strong communicators and are not easy to convince.

Topics They Care About

Enterprise Transformation
Specializes in helping organizations absorb complex systems changes like SAP S/4HANA and M365 with minimal productivity loss, a core theme of his career.
Performance Enablement
Focuses on embedding learning directly into the flow of work to reduce errors and protect performance after a new system goes live.
Debunking L&D Myths
He publicly posts about challenging outdated theories like "learning styles, " showing he is a critical thinker focused on effective, research-backed methods.

Media Appearances

Benjamin has no verified media appearances

Work History

11-2021
Digital Learning Business Partner at Anglian Water Services
4-2019 - 12-2021
Learning Technologies Business Partner at NHS Supply Chain
8-2018 - 11-2019
Member Board Of Trustees at The Patchwork Community
7-2017 - 4-2019
Digital Learning Lead at Domestic & General
8-2016 - 7-2017
Training Manager at Experian

Education

2013 - 2014
Certificate in Learning & Development from CIPD
2016 - 2016
Diploma in Organisational Learning from Institute of Training and Occupational Learning (ITOL)

More Information

Social Presence :

Prographics :

Exp : 9 Location : Lincoln, England, United Kingdom Job Level : N/A Designation : Digital Learning Business Partner at Anglian Water Services
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Insights For Selling To Benjamin

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear evidence’, ‘data-based results’ etc.
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Benjamin is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Benjamin

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Benjamin move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Benjamin take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Benjamin

Personality Compatibility


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