Brian Genisio

Commander
DISC Type : D

Director of Engineering -- Content, Content Platform at CodeSignal

Ann Arbor, Michigan, United States

Overview

Brian Genisio is the Director of Engineering at CodeSignal, leading the technical content and tooling for their learning platform. With extensive experience from his tenure at Khan Academy, he excels in product development and technical leadership. He holds a BA from Michigan State University and is described as compassionate, thoughtful, and a tech evangelist.

Based in Ann Arbor, MI, Brian is passionate about community building. He co-organized the SouthEast Michigan JavaScript Users Group and enjoys hobbies like cycling, drones, and cooking. He actively engages in the tech community by organizing events and contributing to open-source projects.

He received a Microsoft MVP award for his community work with "Nodebots, " which are JavaScript-powered robots.

Personality Overview

Impact-Driven

Strong-Willed

Very Quick

More than the product, they care about the impact of the product.  They prefer to be the ones controlling the conversation or defining the terms. They are not always relationship oriented.

Topics They Care About

EdTech Platforms
His career includes leadership roles at both Khan Academy and CodeSignal, focusing on engineering for educational content and learning platforms.
JavaScript Robotics
Earned a Microsoft MVP award for organizing "NodeBots" events and contributes to Johnny-Five, a JavaScript robotics library, demonstrating a unique passion for this niche.
Developer Community
Co-founded and led one of the largest tech meetups in Ann Arbor (SEM. js) and is frequently praised for his involvement in the local developer community.

Media Appearances

Brian has no verified media appearances

Work History

9-2024
Director of Engineering -- Content, Content Platform at CodeSignal
1-2021 - 9-2024
Technical Engineering Manager at Khan Academy
8-2019 - 1-2021
Staff Engineer at Khan Academy
8-2017 - 8-2019
Sr. Technical Lead at Khan Academy
4-2013 - 6-2016
Senior User Experience Architect at CareEvolution, Inc

Education

1995 - 1999
BA from Michigan State University
9-2000 - 9-2004
Master's degree from Oakland University

More Information

Social Presence :

Prographics :

Exp : 18 Location : Ann Arbor, Michigan, United States Job Level : Mid-senior Designation : Director of Engineering -- Content, Content Platform at CodeSignal
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Insights For Selling To Brian

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don’t take too much time in sending them information if they ask for any
  • Avoid being too verbose
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brian is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Brian

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Brian move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Brian take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Brian

Personality Compatibility


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