Brita Hansen, MD, MBA, FACP

Questioner
DISC Type : c

Medical Director for Analytics and Digital Innovation at Allina Health

Greater Minneapolis-St. Paul Area, United States

Overview

Brita has no verified overview

Personality Overview

Price-Sensitive

Not Easily Convinced

Systematic

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. They prefer to do thorough analysis of any situation.

Topics They Care About

Brita has no verified topics they care about

Media Appearances

Brita has no verified media appearances

Work History

5-2023
Medical Director for Analytics and Digital Innovation at Allina Health
9-2021
Internal Medicine Physician at Allina Health
9-2021 - 10-2022
Medical Director, Population Health and Care Management at Allina Health
8-2008 - 5-2023
Assistant Professor of Medicine, Clinical Scholar Track at University of Minnesota
6-2020 - 9-2021
Medical Director at UCare

Education

2019 - 2021
Master of Business Administration - MBA from University of St. Thomas - Opus College of Business
2013 - 2015
Physician Leadership College from University of St. Thomas - Opus College of Business

More Information

Social Presence :

Prographics :

Exp : 17 Location : Greater Minneapolis-St. Paul Area, United States Job Level : Mid-senior Designation : Medical Director for Analytics and Digital Innovation at Allina Health
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Insights For Selling To Brita

During A Call Or A Meeting

DO's

  • Emphasise more on facts and measurable benefits
  • Tell them that you will come back if you don’t have a good answer for a question
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brita is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Brita

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Brita move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Brita take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Brita

Personality Compatibility


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