Brooke Monberg Willoughby

Inspirer
DISC Type : id

VP of IT | Global Commercial and Marketing at IDEXX

Portland, Maine Metropolitan Area, United States

Overview

Brooke has no verified overview

Personality Overview

Achievment Oriented

Fast Adopter

Confident & Optimistic

They measure a product on its merit but can be influenced by strong testimonials.  They don’t mind taking a stand if they believe in something. They usually prefer to drive the conversation.

Topics They Care About

Brooke has no verified topics they care about

Media Appearances

Brooke has no verified media appearances

Work History

4-2022
VP of IT | Global Commercial and Marketing at IDEXX
9-2020 - 4-2022
Digital Lead - Advisor Solutions & Shared Implementation Support Teams at MassMutual
3-2016 - 9-2020
Head/Lead of Digital Product Management at MassMutual
2-2013 - 3-2016
SVP; eCommerce Channel Manager - Digital Servicing Portfolio at Bank of America
1-2003 - 1-2013
VP; eCommerce Channel Consultant - Digital Servicing Product Management at Bank of America

Education

1995 - 1999
B.A. from University of Chicago
Education details unavailable from University of Chicago

More Information

Social Presence :

Prographics :

Exp : 25 Location : Portland, Maine Metropolitan Area, United States Job Level : Senior Designation : VP of IT | Global Commercial and Marketing at IDEXX
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Insights For Selling To Brooke

During A Call Or A Meeting

DO's

  • Look like someone who is on top of their game
  • Refer to testimonials from well known people to highlight the value of your product
  • Get them to a point where they are ready to bat for your product internally

DONT's

  • Don't be unorganized, be prepared for the pitch
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Brooke is

  • Confidence in the product’s value is critical, followed by relationship and a sense of achievement.
  • Will you ever get a clear answer from Brooke

  • They will not hesitate to say no if they do not develop conviction.

Insights For Deal Planning

    How fast (or slow) will Brooke move?

  • They can take fast decisions if they develop conviction in the product and find you trustworthy.
  • Can Brooke take some risk or not?

  • They have the capability of taking risky decisions if necessary.

You And Brooke

Personality Compatibility


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