Chris Ginder

Questioner
DISC Type : c

Vice President - Head of Platform Integrations and Services, RIA Custody at Goldman Sachs

Dallas, Texas, United States

Overview

Chris Ginder is the Head of Platform Integrations and Services for Goldman Sachs Custody Solutions. He is an executive leader with deep expertise in software development, change management, and the custody business. He holds Series 4 and 53 certifications and earned his MBA from UT Dallas.

Outside of his professional life, Chris was a dedicated collegiate swimmer at Southern Methodist University. His commitment was recognized with a university award commending his leadership, dedication, loyalty, humility, and compassion.

Chris won the A. R. "Red" Barr Memorial Award at SMU for his exemplary character as a student-athlete.

Personality Overview

Not Easily Convinced

Cautious & Analytical

Price-Sensitive

It is quite likely of them to ask for pricing or other concessions.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Platform Integration
Leads hackathons and collaborations with firms like Orion and Wealth. com to build impactful integrations and streamline the process of connecting data to custodial platforms.
Advisor Experience
Focused on innovating the advisor experience by digitizing the client journey and building strong foundational custodial relationships to enable unique service experiences.
RIA Custody
His work centers on providing institutional-grade custodial solutions to unlock new opportunities for Registered Investment Advisors (RIAs).

Media Appearances

Chris has no verified media appearances

Work History

4-2024
Vice President - Head of Platform Integrations and Services, RIA Custody at Goldman Sachs
8-2022 - 4-2024
Vice President - Change Management at Goldman Sachs
1-2022 - 7-2022
Senior Vice President - Product Development and Account Management at Hilltop Securities Inc.
10-2020 - 12-2021
Director of Product Management at Hilltop Securities Inc.
2-2020 - 10-2020
Program Manager at Hilltop Securities Inc.

Education

Master of Business Administration - MBA from Naveen Jindal School of Management, UT Dallas
BS from Southern Methodist University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Dallas, Texas, United States Job Level : Senior Designation : Vice President - Head of Platform Integrations and Services, RIA Custody at Goldman Sachs
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Insights For Selling To Chris

During A Call Or A Meeting

DO's

  • If you have a lower priced product compared to the competition, call out the same
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t overhype the product/pitch, keep it measured
  • Don’t try to be too friendly or informal with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Chris is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Chris

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Chris move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Chris take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Chris

Personality Compatibility


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