Christopher Gustavson

Energizer
DISC Type : I

Senior Solution Architect - Experimentation & SaaS CMS Onboarding at Optimizely

Portland, Oregon, United States

Overview

Christopher is a Senior Solution Architect at Optimizely, focusing on experimentation and SaaS CMS onboarding. A graduate of Illinois State University, he has deep expertise in personalization and A/B testing, honed through previous technical roles at Samsung and Adobe, where he specialized in the Adobe Experience Cloud.

He possesses unique experience from both the vendor (Adobe, Optimizely) and client-side (Samsung), architecting and implementing digital experimentation solutions for major enterprise platforms.

Personality Overview

Big Picture Person

Informal

Believer

Unlike C or D types, they are vocal with their opinions but not so much with their questions.  They are naturally enthusiastic, so take their promise with a pinch of salt. They excel at seeing the bigger picture, and the long-term impact of their decisions.

Topics They Care About

Experimentation Architecture
His career revolves around helping prospective and current customers architect and implement experimentation programs using platforms like Optimizely Web and Feature Experimentation.
SaaS Customer Onboarding
His current role is centered on providing new Optimizely customers with the technical expertise needed for successful implementation, integration, and platform optimization.
Web Personalization
At Samsung, he was responsible for implementing personalization and A/B testing experiences on Samsung. com to customize web journeys for different user segments.

Media Appearances

Christopher has no verified media appearances

Work History

1-2025
Senior Solution Architect - Experimentation & SaaS CMS Onboarding at Optimizely
1-2024 - 2-2024
Solution Architect - Experimentation Onboarding at Optimizely
6-2021 - 12-2023
Solution Architect - Experimentation Presales at Optimizely
2-2020 - 11-2023
Solution Architect - Marketing | Personalization at Samsung Electronics America
11-2020 - 6-2021
Sr Target Technical Consultant at Adobe

Education

2004 - 2008
Bachelor of Science (B.S.) from Illinois State University

More Information

Social Presence :

Prographics :

Exp : 5 Location : Portland, Oregon, United States Job Level : N/A Designation : Senior Solution Architect - Experimentation & SaaS CMS Onboarding at Optimizely
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Insights For Selling To Christopher

During A Call Or A Meeting

DO's

  • Talk about their team and how your product will help them do things better and easier
  • Use adjectives like ‘amazing’, ‘coolest’, ‘unbelievable’ etc.
  • Speak enthusiastically with energy, maintain a clear and confident tone

DONT's

  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Don’t assume a yes just because they have not said no

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Christopher is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Christopher

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Christopher move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Christopher take some risk or not?

  • They can accept limited risks, ones that they think will not impact them personally.

You And Christopher

Personality Compatibility


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