Cuthbert Lim serves as Senior Vice President, Head of Sales for Contact Centre and Remote Channels at HSBC. A graduate of the National University of Singapore, he specializes in leveraging data analysis and digital innovations to boost sales performance. He is a frequent speaker at industry events on customer engagement.
He is a featured speaker at financial and customer contact conferences, where he shares insights on leveraging AI and digital tools to enhance sales and customer engagement in the banking sector.