Daria Kolev

Critic
DISC Type : C

Front-end Engineer at Lab08

Bulgaria

Overview

Daria is a Front-end Engineer at Lab08 in Sofia, Bulgaria, who focuses on building elegant and performant products. Drawing from a unique background in print design and a degree from New Bulgarian University, she brings a deep appreciation for aesthetics and precision to her code, with a growing focus on AI.

Outside of work, Daria is a supporter of the local arts scene, having promoted her husbands art exhibition. She also demonstrates a passion for community causes and follows the work of innovative companies in the tech and gaming spaces, like Google and Naughty Dog.

Her journey started in print design, giving her a distinct aesthetic intuition that continues to shape her front-end development work today.

Personality Overview

Negotiator

Information Seeker

ROI Driven

They choose to analyze logically and value facts to emotions.  Unless the value is proven by data, they are unlikely to value fancy features. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Elegant Frontend Experiences
Her professional focus is on crafting high-quality, performant, and visually refined user interfaces, stemming from her background in print design and graphic design coursework.
AI in Development
She has deliberately leaned into the shift towards AI in her field, viewing the mastery of that ecosystem as a new and essential skill for frontend engineers.
Data-Driven Decisions
In a recent post about her company's brand update, she highlighted the value of backing "great decisions with great data, " showing an interest in analytics.

Media Appearances

Daria has no verified media appearances

Work History

4-2022
Front-end Engineer at Lab08
11-2018 - 3-2022
Front-end Developer at Despark
1-2018 - 10-2018
Front-end Developer at Imperia Online
4-2016 - 12-2017
Front-end Developer at Upnetix (Acquired by Scalefocus)
10-2015 - 3-2016
Web Development Trainee at IT Talents Training Camp

Education

2013 - 2017
Bachelor’s Degree from New Bulgarian University
2001 - 2013
Secondary Education from Roerich Private School

More Information

Social Presence :

Prographics :

Exp : 11 Location : Bulgaria Job Level : Middle Designation : Front-end Engineer at Lab08
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Insights For Selling To Daria

During A Call Or A Meeting

DO's

  • Don’t forget to mention how you compare to competition on both features and pricing
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Be formal and objective, they will appreciate it more

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Do not use very emotional or colorful language
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Daria is

  • Proven ROI, pricing and objective proof points are the factors that sway their decision.
  • Will you ever get a clear answer from Daria

  • They are comfortable saying no if they are convinced that it is the correct decision.

Insights For Deal Planning

    How fast (or slow) will Daria move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Daria take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Daria

Personality Compatibility


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