David Ly Khim

Evaluator
DISC Type : dcs

Angel Squad, Investor at Hustle Fund

Greater Boston, United States

Overview

David Ly Khim is the Co-Founder and CEO of Omniscient Digital, an agency focused on organic growth, SEO, and AI search for B2B SaaS companies. His background includes leading growth at People. ai and HubSpot, where he specialized in product-led growth initiatives. He holds a Bachelor of Science from UC Irvine.

As a Cambodian-American entrepreneur, David is also an angel investor with Hustle Funds Angel Squad. He is passionate about helping early-stage companies scale and has a keen interest in the strategic side of business development and venture investment.

Unique fact: David believes the most dangerous place in B2B marketing is the middle—not failing or winning, but simply producing mediocre, "pretty good" work.

Personality Overview

Fast But Analytical

Hard To Convince

Quality Focused

They focus on the results, but can still be quite procedural and analytical about how to get there  They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical They are not very likely to become strong advocates of your product or service

Topics They Care About

B2B Organic Growth
His agency, Omniscient Digital, helps major B2B brands like Adobe, SAP, and Asana turn SEO and content marketing into direct revenue growth channels.
AI in Search
He frequently writes about how LLMs and AI are changing search, urging marketers to look beyond vanity metrics like clicks and focus on visibility within new AI-powered answers.
Product-Led Growth
At both People. ai and HubSpot, he led cross-functional teams to implement product-led growth (PLG) motions, driving significant user acquisition and adoption.

Media Appearances

David has no verified media appearances

Work History

6-2023
Angel Squad, Investor at Hustle Fund
3-2021 - 5-2022
Head of Growth at People.ai
10-2020 - 1-2021
Head of Growth at dbt Labs
8-2019 - 10-2020
Product Manager, Growth at HubSpot
1-2019
Co-Founder, CEO at Omniscient Digital

Education

Bachelor of Science from UC Irvine
Growth Series from Reforge

More Information

Social Presence :

Prographics :

Exp : 12 Location : Greater Boston, United States Job Level : Leadership Designation : Angel Squad, Investor at Hustle Fund
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Insights For Selling To David

During A Call Or A Meeting

DO's

  • Be prepared for comments or questions that are critical of your product or your claims
  • Showcase how you can impact results but also make sure that you share detailed information too
  • Keep a professional, business-like approach; especially if you tend to get informal quickly

DONT's

  • Avoid inviting them for any social interactions until you have built some rapport with them
  • Don’t focus on relationship, focus purely on the merit of your product
  • Don’t nudge them to do something by using the logic that others have done the same

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with David is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from David

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will David move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can David take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And David

Personality Compatibility


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