Dhana Sekar

Pioneer
DISC Type : sdi

Senior Sales Development Representative at Beroe Inc

Chennai, Tamil Nadu, India

Overview

Dhana Sekar serves as a Senior Sales Development Representative at Beroe Inc, where he specializes in SaaS and consulting solutions for procurement leaders. He combines his background in computer science engineering and an MBA in Banking Technology to support clients with category, supplier, and risk intelligence for cost mastery.

He is the co-founder of Intakt EV Hybrids, a company that manufactures electric motors for cars and develops EV conversion technology.

Personality Overview

Driven But Considerate

Dynamic But Sincere

Decisive But Friendly

They have the unique ability to win both love and respect from their team (or outsiders)  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed If they are convinced, they can become very strong champions for your product

Topics They Care About

Procurement Intelligence
His role at Beroe Inc focuses on leveraging intelligence and analytics to help procurement leaders manage costs and mitigate risks.
SaaS Sales
His career is centered around business development for SaaS platforms, fostering partnerships in B2B environments to drive growth.
Electric Vehicle Technology
As the co-founder of a company that manufactures electric motors, he has a deep-seated interest in the EV and hybrid technology space.

Media Appearances

Dhana has no verified media appearances

Work History

2-2026
Senior Sales Development Representative at Beroe Inc
4-2025 - 2-2026
Senior Business Development Executive at Chain-Sys Corporation
12-2024 - 4-2025
Sales Coordinator at Euroland IR
6-2024 - 12-2024
Senior Business Development Manager at Tracxn
8-2021 - 6-2024
Business Development Manager at Tracxn

Education

2017 - 2019
MBA - Master of Business Administration from Pondicherry University
2016 - 2016
Java Enterprise Apps with DevOps from NIIT Institute

More Information

Social Presence :

Prographics :

Exp : 6 Location : Chennai, Tamil Nadu, India Job Level : Junior Designation : Senior Sales Development Representative at Beroe Inc
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Insights For Selling To Dhana

During A Call Or A Meeting

DO's

  • Use phrases like ‘your decision will’, ‘you will impact’ etc.
  • Keep your pitch focused on the impact but nurture the relationship too
  • Ask them for a lunch or coffee once some rapport has been established

DONT's

  • Don’t hesitate from asking questions or pushing them, but take a formal approach
  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be very informal during the early interactions even if they are being so themselves

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dhana is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Dhana

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Dhana move?

  • They are generally fast movers and can take quick decisions
  • Can Dhana take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Dhana

Personality Compatibility


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