Diana Griffeth

Examiner
DISC Type : cs

Vice President Commercial Development at Fidelity National Title

Dallas-Fort Worth Metroplex, United States

Overview

Diana Griffeth is a results-driven VP of Commercial Development at Fidelity National Title, specializing in the DFW commercial real estate market. An award-winning leader, she has been recognized as a Top 3 Sales Associate for three consecutive years. Colleagues describe her as dependable, detailed, and an expert.

Diana is passionate about professional development and continuous learning, frequently attending and promoting educational events on topics like AI for her industry peers. She appears to value selfless compassion, a principle she has highlighted publicly.

She is deeply integrated into the real estate community, holding memberships in seven major industry organizations including ICSC, ULI, and CREW.

Personality Overview

Unexpressive

Process Oriented

Status Quo Seeker

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  Being observant comes to them naturally. They are thorough and always follow a systematic approach.

Topics They Care About

Commercial Real Estate
Her career is dedicated to providing title services and innovative solutions to the commercial real estate industry across the DFW area and nationwide.
Strategic Development
Focuses on results-driven business development and strategic relationship management, as proven by her consistent top-tier sales awards.
AI in Real Estate
Shows a forward-thinking mindset by recently engaging with and promoting educational content on leveraging AI for business growth in her industry.

Media Appearances

Diana has no verified media appearances

Work History

1-2022
Vice President Commercial Development at Fidelity National Title
12-2019 - 1-2022
Manager Commercial Marketing and Sales at Independence Title
10-1997 - 2019
Director of Sales and Marketing at North American Title Company
10-1997 - 2019
Operations Manager Sales and Marketing at North American Title Company
2-1985 - 11-1995
Owner at RES Construction

Education

Associate’s Degree from Tarrant County College
Associate's Degree from Tarrant County College

More Information

Social Presence :

Prographics :

Exp : 39 Location : Dallas-Fort Worth Metroplex, United States Job Level : Senior Designation : Vice President Commercial Development at Fidelity National Title
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Insights For Selling To Diana

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Avoid getting into storytelling mode, especially when they ask specific questions
  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Diana is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Diana

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Diana move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Diana take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Diana

Personality Compatibility


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