Dina George Lansey

Questioner
DISC Type : c

Nurse Consultant at Centers for Medicare & Medicaid Services

United States

Overview

Dina George Lansey is the Assistant Director for Clinical Research and Population Sciences at the Sidney Kimmel Comprehensive Cancer Center and an Assistant Professor at Johns Hopkins. Her work is centered on improving the participation of women and minorities in clinical trials, with a focus on policy development and community outreach to address health disparities.

Deeply motivated by her familys personal experiences with cancer, she is a purpose-driven professional who champions health equity. Dr. Lansey is a first-generation college graduate who values the impact of philanthropy in advancing crucial medical research and is dedicated to community engagement as a core part of her work.

She co-directs a prostate cancer health equity program that was established with a $10 million philanthropic gift.

Personality Overview

Value Seeker

Cautious & Analytical

Systematic

It is quite likely of them to ask for pricing or other concessions.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to analyze every situation thoroughly.


Topics They Care About

Health Equity
Her career is dedicated to addressing cancer health disparities and improving outcomes for underrepresented populations through research, policy, and community outreach.
Clinical Trial Diversity
Leads initiatives to decrease the disparity in clinical trial participation among minority populations, particularly in therapeutic cancer trials at Johns Hopkins.
Prostate Cancer Research
Co-directs the Schaufeld Program for Prostate Cancer Health Equity, a specialized program focused on advancing research and care for this disease.

Media Appearances

Dina has no verified media appearances

Work History

1-2010 - 4-2012
Nurse Consultant at Centers for Medicare & Medicaid Services
1-2007 - 1-2010
Clinical Research Specialist at Johns Hopkins Medicine
4-2002 - 1-2007
Research Nurse at Johns Hopkins University
Assistant Director of Diversity and Inclusion in Clinical Research/ Assistant Professor of Oncology at Johns Hopkins University

Education

2008 - 2010
Masters of Nursing Science from Drexel University
Bachelors of Science in Nursing (BSN) from The Johns Hopkins University

More Information

Social Presence :

Prographics :

Exp : 10 Location : United States Job Level : Mid-senior Designation : Nurse Consultant at Centers for Medicare & Medicaid Services
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Insights For Selling To Dina

During A Call Or A Meeting

DO's

  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t overhype the product/pitch, keep it measured
  • Avoid rushing them, be polite and patient

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Dina is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Dina

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Dina move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Dina take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Dina

Personality Compatibility


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