Don Browning

Observer
DISC Type : ci

SVP of Data and Platform Engineering at SoundCloud

Marietta, Georgia, United States

Overview

Don Browning is the SVP of Data and Platform Engineering at SoundCloud, where he leads the companys complex migration to a modern, streaming-first data platform. A hands-on technical executive with previous leadership roles at WarnerMedia and The Home Depot, he specializes in architecting high-performance, mission-critical systems.

A lifelong developer, Don is passionate about using technology to solve real-world problems. He focuses on building successful, loyal teams by providing clear goals and the freedom to innovate, and actively seeks to hire people who share his passion for coding.

Don is a frequent speaker at major tech conferences like QCon and Data Council, where he shares his expertise on large-scale data migrations and engineering leadership.

Personality Overview

Curious

Example Seeker

Assertive

They often ask many questions and rely heavily on information and documentation.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Data Platform Modernization
He is leading SoundCloud's migration from a legacy batch-oriented system to a modern, streaming-first architecture using technologies like BigQuery and Flink.
Integrated Tech Solutions
Selected a new analytics platform for SoundCloud based on its comprehensive end-to-end integration, preferring a complete solution over multiple partial ones.
Technical Leadership
Focuses on developing successful and loyal engineering teams by providing clear goals, fostering innovation, and leading by example.

Media Appearances

Don has no verified media appearances

Work History

12-2022
SVP of Data and Platform Engineering at SoundCloud
11-2015 - 11-2022
VP, Architecture at WarnerMedia
8-2014 - 11-2015
Director of Engineering at Yik Yak, Inc.
3-2014 - 8-2014
Mobile Enterprise Architect at The Home Depot
4-2008 - 3-2014
Director of Technology at Turner (Turner Broadcasting System, Inc)

Education

8-1996 - 6-1998
MAURP from University of Florida
1-1994 - 5-1996
B.A. from University of Central Florida

More Information

Social Presence :

Prographics :

Exp : 17 Location : Marietta, Georgia, United States Job Level : Leadership Designation : SVP of Data and Platform Engineering at SoundCloud
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Insights For Selling To Don

During A Call Or A Meeting

DO's

  • Focus on immediate action-items rather than the larger goals
  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Don is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Don

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Don move?

  • They like to analyze well and then make their decisions.
  • Can Don take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Don

Personality Compatibility


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