Donia Ezzeldin in

Donia Ezzeldin

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MENA Regional Brand & Category Manager - Puck & Kraft at Arla Foods
📍 Dubai, United Arab Emirates

Donia is a results-oriented marketer with extensive experience across the MENA region in brand management, e-commerce, and omnichannel marketing for major brands like Puck, Kraft, Nutella, and Tic Tac. She is an alumnus of The American University in Cairo. Colleagues describe her as dedicated, pleasant, and career-driven.

Fueled by positive energy, Donia thrives on teamwork and empathetic collaboration. She has a passion for understanding the market firsthand, demonstrated by her travels to gain direct consumer insights. She is also committed to continuous learning and professional growth, with interests in leading FMCG companies like Procter & Gamble.

She recently played a key role in the successful launch of Pucks Lebanese labneh across KSA, UAE, and Oman.

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Experience
7 Years
Current Role
MENA Regional Brand & Category Manager - Puck & Kraft
Job Level
Middle
Location
Dubai, United Arab Emirates
Personality Overview

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Communication Style
Decision Approach
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Priorities

Topics Donia cares about

MENA Brand Strategy
Manages brand and category strategy for major FMCG brands Puck and Kraft across the Middle East and North Africa, previously doing so for Nutella and Tic Tac.
Omnichannel Marketing
Her experience includes roles as Regional Omnichannel Manager and Ecommerce Specialist, showing a focus on integrated consumer experiences across multiple channels.
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Career

Work history

10-2023
MENA Regional Brand & Category Manager - Puck & Kraft
Arla Foods
10-2021 - 9-2023
Regional Brand Manager of Nutella & Tic Tac
Ferrero
12-2020 - 10-2021
Regional Omnichannel Manager - MENA
Arla Foods
5-2020 - 12-2020
Regional Ecommerce Specialist- MENA
Arla Foods
1-2019 - 5-2020
Customer Category Shopper Marketing Jr Manager- KSA
Arla Foods
In the press

Media appearances

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Education
2014 - 2018
Bachelor’s Degree
The American University in Cairo
2017 - 2017
Semester Abroad
John Cabot University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

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