Elena Meyer

Sharpshooter
DISC Type : DC

E-Commerce Manager Center of Excellence Europe at Edgewell Personal Care

Paris, Île-de-France, France

Overview

Elena Meyer is a strategic e-commerce leader at Edgewell Personal Care, specializing in omnichannel strategy and digital retail media within the FMCG sector. With a Masters degree, she excels at translating shopper behavior insights into commercial growth. Colleagues describe her as a passionate, energetic, and results-oriented manager who empowers her teams.

Elena is deeply invested in her companys culture and brand narrative, frequently celebrating team achievements and engaging with new marketing campaigns. She values connecting with colleagues and building a collaborative environment, as shown by her reflections on company-wide events and her efforts to recruit new talent to her team.

Unique fact: Early in her career, she developed the route-to-market strategy for super-premium spirits like Patron tequila.

Personality Overview

Fast But Analytical

Thorough Evaluator

ROI Driven

They like to act fast and expect others to do the same.  They are not focused on building rapport and relationships. More than the product, they care about the effectiveness of the product.

Topics They Care About

Omnichannel Strategy
Her current role and professional focus involve leading omnichannel capabilities and translating shopper dynamics into actionable commercial strategies.
FMCG Growth
Her entire career at Edgewell and Kimberly-Clark has been focused on driving growth and market share for Fast-Moving Consumer Goods.
Team Empowerment
States she is motivated by empowering people and publicly celebrates her team's achievements, showing a commitment to collaborative success.

Media Appearances

Elena has no verified media appearances

Work History

1-2024
E-Commerce Manager Center of Excellence Europe at Edgewell Personal Care
10-2018 - 12-2023
E-Commerce Senior Category Manager Europe - Interim Amazon UK KAM at Edgewell Personal Care
5-2016 - 9-2018
South Europe Category Manager and Key Account - Private Brand Group, Ecommerce & New business at Edgewell Personal Care
11-2015 - 4-2016
Brand Manager - Baby & Child Care at Kimberly-Clark
5-2015 - 10-2015
EMEA Brand Manager Kleenex - temporary assignment at Kimberly-Clark

Education

2001 - 2003
Master's degree from Università degli Studi del Piemonte Orientale
1999 - 2001
Bachelor's degree School of Business Administration from SAA - School of Management, Università di Torino

More Information

Social Presence :

Prographics :

Exp : 22 Location : Paris, Île-de-France, France Job Level : Middle Designation : E-Commerce Manager Center of Excellence Europe at Edgewell Personal Care
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Insights For Selling To Elena

During A Call Or A Meeting

DO's

  • Be respectful but crisp
  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Avoid being too verbose

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elena is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Elena

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Elena move?

  • They can take decisions very fast if you manage to convince them.
  • Can Elena take some risk or not?

  • The risks don’t matter much to them.

You And Elena

Personality Compatibility


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