Elizabeth Brickman

Critic
DISC Type : C

Vice President Client Strategy National Accounts at Aetna, a CVS Health Company

New York City Metropolitan Area, United States

Overview

As Vice President of Client Strategy at Aetna, Elizabeth Brickman manages solutions for the companys largest national accounts. With over 17 years in the employee benefits industry, she leverages her economics degree from Colgate University and experience as a licensed insurance professional to design strategic health solutions.

Elizabeth is driven by a mission to help clients achieve their business goals by staying ahead of industry trends and innovations. She is passionate about connecting individuals with proactive care through Aetnas evolving digital tools and personalized support systems like Care Paths.

She is at the forefront of Aetnas initiative to expand primary care services into MinuteClinic locations.

Personality Overview

Negotiator

Information Seeker

Objective Thinker

They are quite likely to negotiate on pricing or other key terms.  They like to take decisions independently and do not seek others' support often. They don’t appreciate bells and whistles unless backed by data.

Topics They Care About

Digital Health Innovation
Actively promotes the evolution of Aetna's digital tools, which are designed to connect individuals with proactive and personalized care.
Personalized Healthcare
Champions initiatives like 'Care Paths, ' which provide curated, tailored roadmaps for members to access top-tier care and support.
Improving Patient Experience
Focuses on streamlining processes like prior authorizations to reduce complexity and improve the healthcare journey for members.

Media Appearances

Elizabeth has no verified media appearances

Work History

3-2006
Vice President Client Strategy National Accounts at Aetna, a CVS Health Company
5-2003 - 6-2005
Sales Vice President at UnitedHealth Group

Education

B.A. from Boston University
Bachelor of Science (BS) from Colgate University

More Information

Social Presence :

Prographics :

Exp : 21 Location : New York City Metropolitan Area, United States Job Level : Senior Designation : Vice President Client Strategy National Accounts at Aetna, a CVS Health Company
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Insights For Selling To Elizabeth

During A Call Or A Meeting

DO's

  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Avoid phrases like ‘trust me’, ‘others just love’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Elizabeth is

  • Proof of ROI, low pricing and objective proof points are the important factors for them.
  • Will you ever get a clear answer from Elizabeth

  • They do not mind saying no if they believe that it is the right decision.

Insights For Deal Planning

    How fast (or slow) will Elizabeth move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Elizabeth take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Elizabeth

Personality Compatibility


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