Emel Idriz

Judge
DISC Type : Dc

Director of Business Transformation at Pricefx

Prague, Czechia

Overview

Emel Idriz is the Director of Business Transformation at Pricefx, where she leads company-wide initiatives focusing on AI-driven efficiency and operational excellence. With a background in sales operations and dual Masters degrees, her colleagues describe her as highly professional, efficient, and possessing a strong strategic vision.

Outside of her corporate role, Emel is a passionate mentor and community ambassador dedicated to fostering female leadership. She actively participates in professional networks like Femme Palette, organizes events for women in business, and guest lectures for international students, bridging theory with real-world application.

Emel is a certified monday. com Ambassador and was the recipient of Pricefxs MVP 2024 award for her leadership in a major website redesign project.

Personality Overview

Features Driven

Quality Focused

Fast But Wary

They like to stay in control of the negotiation or defining of the terms.  They are less concerned about the product and more about its potential impact. They do not care very much about building rapport or relationships.

Topics They Care About

AI in Business
Leads initiatives to accelerate adoption of AI-driven efficiency tools at Pricefx and holds a certification as an AI Transformation Lead.
Human-Centric Leadership
Her professional headline emphasizes human-centric leadership, and she champions a people-first approach to business transformation and change management.
Women's Mentorship
Actively engages in communities like Femme Palette and hosts events, such as a business speed dating night, to support and empower women professionally.

Media Appearances

Emel has no verified media appearances

Work History

1-2025
Director of Business Transformation at Pricefx
9-2022 - 1-2025
Senior Manager Business Strategy & Transformation at Pricefx
9-2020 - 8-2022
Senior Manager Sales Operations at Pricefx
4-2018 - 9-2020
Sales Operations Manager at Pricefx
5-2017 - 4-2018
Executive Assistant at Pricefx

Education

2009 - 2012
Master's degree from Metropolitan University Prague
2011 - 2011
Master's degree from Sabanci University

More Information

Social Presence :

Prographics :

Exp : 16 Location : Prague, Czechia Job Level : Mid-senior Designation : Director of Business Transformation at Pricefx
URL has been copied!

Insights For Selling To Emel

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Refer to testimonials from well-known industry leaders
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don’t be in a rush to invite them for a social meet and greet
  • Don't try too hard to forge relationships with them
  • Don’t take too much time in sending them information if they ask for any

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Emel is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Emel

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Emel move?

  • If convinced, they can reach decisions quite fast.
  • Can Emel take some risk or not?

  • They do not shy away from taking risks, but can be quite binary about them.

You And Emel

Personality Compatibility


Other Pricefx Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.