Erik is a strategic growth marketer with over 19 years of experience in the ad tech industry. Currently the SVP of Performance for LATAM at Publicis Groupe, he has a history of C-level leadership, including as CEO of GroupM Nexus. He holds an Executive MBA from Northwesterns Kellogg School of Management.
After living in the United States for thirteen years managing Latin American markets, Erik recently moved to Peru for a role that aligned with his family and professional goals. He believes deeply in the power of commitment over raw talent and the importance of taking personal agency in life and business.
He has a strong entrepreneurial background, having co-founded his own ventures in the ad tech and media agency space.
Read the full overview →Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.
Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.
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