Fax Herbert

Observer
DISC Type : ic

Head of Investor Relations at Ramp

Miami, Florida, United States

Overview

Fax Herbert is the Head of Investor Relations at Ramp, leveraging extensive experience from senior finance and investor relations roles at JUUL Labs and analyst positions at firms like Tiger Global. He earned a Bachelors in Economics from Tufts University, where he now mentors recent graduates.

He has a keen interest in the practical applications of artificial intelligence, identifying himself as a "prompt writer. " He dedicates time to advising and mentoring students from his alma mater who are entering the investment management field, showing a passion for fostering new talent.

Unique fact: His public bio includes the distinct and modern title of "prompt writer, " indicating an interest in AI.

Personality Overview

Example Seeker

Assertive

Curious

They ask a lot of questions and rely heavily on information and collaterals.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Investor Relations
Leads investor relations at Ramp and previously held a similar VP role at JUUL Labs, indicating deep expertise in managing investor communications for high-growth companies.
Fintech Innovation
[Predicted] As a leader at Ramp, a prominent financial operations platform, he is deeply involved in the evolving fintech landscape and communicates its value to investors.
Venture Investing
Founded Permit Equity Holdings to invest in software startups, described as "planting software seeds, " and began his career as an analyst at Tiger Global.

Media Appearances

Fax has no verified media appearances

Work History

12-2023
Head of Investor Relations at Ramp
3-2021
Founder at Permit Equity Holdings
12-2021 - 11-2023
Vice President, Investor Relations at JUUL Labs
9-2019 - 11-2021
Senior Director, Strategy & Corporate Development at JUUL Labs
1-2018 - 8-2019
Director, Strategic Finance at JUUL Labs

Education

2005 - 2009
BA from Tufts University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Miami, Florida, United States Job Level : Mid-senior Designation : Head of Investor Relations at Ramp
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Insights For Selling To Fax

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Share testimonials from known people and give multiple examples of product value
  • Build rapport, it will come handy to handle hard questions later

DONT's

  • Don’t brush off any concerns, take all questions seriously
  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Fax is

  • Proven value, strong testimonials are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Fax

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Fax move?

  • They like to analyze well and then make their decisions.
  • Can Fax take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Fax

Personality Compatibility


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