Fernando Teixeira in

Fernando Teixeira

Login to view DISC.
Director, Product Specialists and AI Strategy – LATAM at Adobe
📍 São Paulo, São Paulo, Brazil

Fernando Teixeira is the Director of Product Specialists and AI Strategy for LATAM at Adobe, leveraging over 20 years of experience in digital transformation. An MBA graduate from MIT and a startup angel investor, he is described by colleagues as innovative, passionate, and an inspiring mentor focused on driving revenue and growth.

Beyond his executive role, Fernando is dedicated to thought leadership and education. He shares his expertise as the author of a book on AI, a columnist for MIT Technology Review Brasil, and as an MBA professor at institutions like Fundação Getulio Vargas, shaping the next generation of tech and marketing leaders.

He authored the book "Inteligência Artificial em Marketing e Vendas, " making complex AI concepts accessible to business leaders without a technical background.

Read the full overview →
Experience
28 Years
Current Role
Director, Product Specialists and AI Strategy – LATAM
Job Level
Mid-senior
Location
São Paulo, São Paulo, Brazil
Personality Overview

How Fernando shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

Login to view personality overview.
Priorities

Topics Fernando cares about

AI in Marketing
He is the author of a book on the topic and leads Adobe's AI strategy in LATAM, focusing on practical applications for business growth and efficiency.
Digital Transformation
His career is centered on making traditional businesses more digital, using technology and MarTech platforms to help major brands achieve their objectives.
+4 more topics Login to view topics
Career

Work history

1-2026
Director, Product Specialists and AI Strategy – LATAM
Adobe
1-2023 - 11-2025
Associate Professor
Fundação Dom Cabral
10-2022 - 12-2025
Founder & CEO
KORO Martech
11-2021 - 10-2022
Senior Vice President of Data
Media.Monks
3-2021 - 2-2025
MBA Professor: Gestão de Tecnologia, IA e Martech
FGV - Fundação Getulio Vargas
In the press

Media appearances

Fernando Teixeira - the Adobe Blog. Featured in Adobe Blog
See now
Education
2014 - 2015
Master of Business Administration (M.B.A.)
Massachusetts Institute of Technology
2019 - 2020
Certificate
MIT Sloan School of Management
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

Login to view DISC.

Other Adobe Employees

Explore more public profiles from related professionals.

Arjun Sekhar
Arjun Sekhar
Principal - Digital Strategy
Adobe
 Soubhagyaranjan Mallick
Soubhagyaranjan Mallick
Web Developer
Adobe
 Christine (Collins) Leavy
Christine (Collins) Leavy
Director, Enterprise Sales Development
Adobe
 Richard (Rick) Schneider
Richard (Rick) Schneider
Solutions Architect
Adobe

More profiles

Discover additional public profiles from our index.

Gururaj N Shahapurmath
Gururaj N Shahapurmath
Strategic Global Accounts Manager
Himitsu Lab Limited
 Molly Dannenmaier
Molly Dannenmaier
Director of Publicity and External Communications
The University of Texas at Austin
 Nate Cernosek
Nate Cernosek
Executive Director
The University of Texas at Austin
 Baskaran Chinnusamy
Baskaran Chinnusamy
Practice Manager
FirstQA Systems Limited
Unlock the full playbookSee exactly how to sell to Fernando. Free, 10 seconds.